While most MENA film distributors are focused on marketing films through conventional channels, Front Row Filmed Entertainment has forged ahead with some exclusive partnerships that are making Arabic content more easily available on SVOD platforms worldwide. Gianluca Chakra, Front Row's Managing Partner, speaks about how this strategy has helped foster a more creative talent pool in the region.
Author - Vijaya Cherian
Vijaya Cherian is Group Editor of the Broadcast Division at CPI Media Group, Dubai. She has spent the last ten years writing about the Middle East broadcast market from a technical and trade point of view. Vijaya is presently one of the judges for the IBC Innovation Awards.
Microservices … metadata harvesting … blockchain … artificial intelligence … machine learning … these are the terms I have heard discussed more prominently in the last few months, and I believe they will come under the spotlight at IBC this year.
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