ASBU BroadcastPro Middle East 2011 Awards

Innovation and excellence must be acknowledged and rewarded to encourage further innovation and excellence. The ASBU BroadcastPro Middle East Awards have been designed to reward excellence among individuals and end user companies who have deployed winning or innovative technologies or made significant contributions to the local broadcast industry.

We will have several award categories that include contributions in fields across the broadcast workflow, from production and post production to traditional broadcast and new media platforms. Although most of our awards will seek to acknowledge technical excellence, we will also provide one award for commercial innovation in the region.

ASBU, the most reputed and innovative non-profit broadcast organisation in the pan Arab world and an IBC award winner, has teamed up with BroadcastPro Middle East as part of its efforts to tie with a partner that understands the market but also respects the need for integrity and credibility in choosing winners.

What we will, therefore, put together is a panel of judges with skills in different areas so it is fully competent to judge the nominations.

Our partnership with ASBU is designed to encourage greater participation from across the pan Arab market and to ensure that the choice of winners is a more transparent, yet competent process.