Beyond the buzzword: How AI is transforming the real world of broadcasting
AI in broadcast is about solving very real, very present problems: speed, scale and localisation.
AI in broadcast is about solving very real, very present problems: speed, scale and localisation.
Athlete-generated content adds a human touch to the stars and extends the narrative beyond the playing field.
TikTok and AfricTivistes deepen stakeholder collaboration at Dakar Summit, shaping regional policy and online safety.
The latest edition of Advanced Media’s CINESchool served as a convergence point for aspiring filmmakers, industry mentors and global cinematic perspectives. We bring you the highlights.
For years, creators have faced the same challenge: crafting a great video only to spend countless hours re-editing it to fit different platforms.
With salience of shopping content running high, consumers are engaging earlier and more consistently, and spend is distributed across October, November and December (34%, 39% and 27% respectively).
The event united 150 leading creators, industry experts and TikTok partners for an evening of training, networking and inspiration, aimed at providing creators with practical strategies to expand their reach, ...
From SMPTE ST 2110 and hybrid cloud deployments to AI-enhanced workflows, MENA broadcasters are transforming production and delivery models while contending with unique regional challenges in a rapidly evolving media ...
The tournament streams live on TikTok untill August 13.
The Conference offers a mix of insight, provocation and practical strategy from an array of thought leaders, top industry figures and trailblazers from throughout the world.
Participants underwent interactive training on key podcasting skills, including scriptwriting, sound identity, interviews, production and distribution.
WSC Sports equips broadcasters with automation tools to generate personalised, AI-powered video content instantly.
Breakthroughs in AI, virtual production, immersive media and sustainability will shape IBC2025, with Future Tech as the focal point.
The latest feature mints superfans and empowers artists, all while saving music streaming services years of development work and delivering deeper, more insightful user data.
For consumers, this advancement will transform digital lifestyles, enabling creators to upload 8K videos and stream immersive content to platforms like YouTube and TikTok in a matter of seconds.
May 2025 — AOTO has completed its first full season of service for Southeast Asia’s most prominent football competitions—the 2024–2025 ASEAN Shopee Cup and the Mitsubishi Electric Cup—marking the beginning ...
Julie joins MassiveMusic as the company expands its team, client base, footprint and services in the Middle East and North Africa.
Entertainment as we know it is changing. And changing fast. Screens once dominated by full-length broadcasts have transformed into rapid-fire feeds of reels, shorts, and stories.
The partnership will accelerate the creator economy and drive commercial growth by integrating TikTok’s platform with SRMG’s media ecosystem, events and training initiatives.
The Arab podcast industry is advancing rapidly, driven by growth in the region’s digital culture and a heightened desire for learning. Community-like discussions, conversational content and a sense of reliability ...
In a streaming-first era, relevance and adaptability are vital. As viewing shifts across devices and platforms, businesses tap into real-time audience behaviour to shape agile content strategies. We summarise a ...
Bringing together key players from across the media, entertainment and technology ecosystem, the congress will explore the forces reshaping the industry and provide valuable insights into the future of television, ...
More than half of Ramadan viewership in the APAC and MENA regions now takes place online.
The Ministry of Culture and TikTok’s collaboration aims to enhance cultural content, support Saudi talent, showcase the Kingdom’s role and promote its heritage.
Strategic, high-impact publicity – teaser trailers, exclusive interviews, behind-the-scenes social media content – generates massive anticipation and translates into record-breaking first-week viewership.
With more demand for Arabic-language content, film production companies are ramping up investment and intensifying their content libraries. Blending culture and drama, tradition and modernity, these stories are increasingly drawing ...
At the BroadcastPro Summit KSA, the sports panel dived into the game-changing trends redefining sports broadcasting, from storytelling and remote production to automation, AI and fan personalisation. Here’s a closer ...
The livestream aired on Blinx’s TikTok channel on April 2 and will be recreated at NAB 2025 at Vizrt’s booth in Las Vegas.
The feed is a curated set of videos with the aim of showcasing high-quality STEM content and is currently live in over 20 countries across sub-Saharan Africa.
The international panelists share their journeys navigating the intersection of storytelling, ethics, and impact, with the documentary genre blending emotion, urgency and responsibility.
Under the theme “Better Together”, TikTok emphasises connection—uniting communities, enhancing products through bundling, expanding media reach and collaborating with publishers to elevate entertainment.
57% of Saudi gamers recognise esports as a legitimate sport, while 66% actively follow tournament recaps and gameplay breakdowns, highlighting their deep involvement beyond live matches.
December 2024’s Emaar Super Cup was a milestone in the UAE’s broadcast industry. The UAE Pro League used vertical production for the championship, a first in Asia, coupled with cutting-edge ...
'Don’t Look Down' serves as a wake-up call for society, urging collective efforts to tackle smartphone addiction and foster a healthier, more mindful relationship with technology among the next generation.
The Creators HQ will serve to empower creators, amplify their impact and establish sustainable frameworks for the booming creator economy.
A dedicated section on TikTok will inspire the next generation of scientists, engineers and innovators through a diverse array of verified STEM content.
Quickplay Shorts products are available in both AWS and Google Cloud (GCP) marketplaces.
At the recent BroadcastPro ME summit, over 300 industry professionals gathered for a day of knowledge sharing and networking. One of the highlights was our sports panel, which discussed monetisation ...
The tournament's cumulative linear viewership reached 707.3 million—120% higher than the previous Asian Cup—and social media content generated 1.7 billion views.
Hosted by Carly P. Reilly and Uptin Saiidi, it combines expert analysis and insights on the latest and biggest news topics in the technology and crypto industries.
The partnership reflects both companies’ commitment to innovative content creation to meet the diverse needs of audiences in the rapidly evolving KSA market.
WARC’s latest global projections are based on data aggregated from 100 markets worldwide. It leveraged a proprietary neural network which projects advertising investment patterns based on over two million data ...
Globally, the media roadblock will run across 82 channels in France, Germany, Italy, Middle East, Netherlands, Spain, Sweden, Switzerland, United Kingdom, Brazil and Mexico, Australia, Japan, Korea, and Taiwan.
Over 600 content creators attended the specially curated event featuring thought-provoking panel discussions and keynote sessions by industry experts.
The initiative is designed to engage university students in the real-world challenges of entrepreneurship, business management, and financial literacy.
As the Middle East news scene heats up, Sky News Arabia is adopting a data-driven approach to enhance its content and reach a broader audience. In an exclusive interview with ...
The personalised channels allows viewers to curate their news experience by selecting their preferred news categories and filtering out topics they’d rather avoid.
The hub has generated some 125,000 social media posts, including 60,000 videos.
In just a couple of years, evision has evolved from a traditional content aggregator into a trailblazing media powerhouse. By boldly entering new markets, challenging conventional business norms and forging ...
The partnership will also include dedicated content promotion and programming that extends beyond the traditional matchday experience.
Hosted by Lubna Bouza, the show caters to both TV and social media audiences in the delivery of its content, generating nearly 34m organic content impressions in just three months ...
All series will be available as a collection on Crime+Investigation Play and on-demand video from all major cable and satellite providers, with weekly releases on social media platforms.
The EWC will create exclusive content for TikTok and collaborate with TikTok creators for additional activations.
News organisations around the world are grappling with a series of challenges that range from audience engagement and reliability, to the rise of digital and social media platforms and adapting ...
As a strategic partner of CABSAT 2024, Dubai Studio City is offering a comprehensive calendar of networking and educational activities.
Through this partnership, Almanasa subscribers will gain access to 19 exclusive channels from Roya Media Group.
According to Google's "Ramadan Insights" research, households in the MENA region have the highest number of internet-connected devices globally, with an average of 14 devices per household.
LALIGA’s renowned digital strategy is evolving thanks to the support of technology providers like WSC Sports, which is providing highlights in a vertical, portrait format following the relaunch of the ...
The MoveMic system and components are available now at select authorised Shure retailers.
Telfaz11 will premiere two exclusive shows weekly, specifically designed for TikTok viewers, throughout Ramadan.











