• Latest
  • Trending
  • All
  • News
  • TV/Radio Deals
  • Film partnerships
  • New appointments
  • Production
  • TV Channels
Making waves in Saudi Arabia

Making waves in Saudi Arabia

January 19, 2013
EditShare to boost connectivity and workflows at NAB

EditShare to boost connectivity and workflows at NAB

March 21, 2023
HOT commissions romantic drama from MoviePlus Productions

HOT commissions romantic drama from MoviePlus Productions

March 21, 2023
Shahid streams Ramadan series ‘Kamel El Adad’

Shahid streams Ramadan series ‘Kamel El Adad’

March 21, 2023
African American Film Critics Association announces recipients of Special Achievement Awards

African American Film Critics Association announces recipients of Special Achievement Awards

March 21, 2023
Omantel ties with Wingu Group to expand into African market

Omantel ties with Wingu Group to expand into African market

March 21, 2023
Ramadan series ‘El Kateeba 101’ to air on ON TV

Ramadan series ‘El Kateeba 101’ to air on ON TV

March 21, 2023
Global Media Congress launches white paper on future of media industry

Global Media Congress launches white paper on future of media industry

March 21, 2023
­­Evertz expands features of 12G-SDI solutions

­­Evertz expands features of 12G-SDI solutions

March 21, 2023
Grass Valley inks multi-year deal with Globo

Grass Valley inks multi-year deal with Globo

March 21, 2023
Virtual Production: Another Buzzword?

Virtual Production: Another Buzzword?

March 20, 2023
Saudi Film Festival announces details of ninth edition

Saudi Film Festival announces details of ninth edition

March 20, 2023
Arabic show ‘Ahlan Simsim’ returns for seventh season

Arabic show ‘Ahlan Simsim’ returns for seventh season

March 20, 2023
  • Advertise
  • Subscribe
  • Magazine Archive
  • Directory
  • Contact
Wednesday, March 22, 2023
BroadcastPro ME
  • News
    • All
    • Podcasting
    • Cinema Theatres
    • Esports
    • TV/Radio Deals
    • Film partnerships
    • New appointments
    • Production
    • Mergers/Acquisitions
    • Satellite/Comms
    • AV
    • OTT/Video Streaming
    • International News
    • Analyst Reports
    • Satellite/Broadcasting
    HOT commissions romantic drama from MoviePlus Productions

    HOT commissions romantic drama from MoviePlus Productions

    Shahid streams Ramadan series ‘Kamel El Adad’

    Shahid streams Ramadan series ‘Kamel El Adad’

    African American Film Critics Association announces recipients of Special Achievement Awards

    African American Film Critics Association announces recipients of Special Achievement Awards

    Omantel ties with Wingu Group to expand into African market

    Omantel ties with Wingu Group to expand into African market

    Ramadan series ‘El Kateeba 101’ to air on ON TV

    Ramadan series ‘El Kateeba 101’ to air on ON TV

    Global Media Congress launches white paper on future of media industry

    Global Media Congress launches white paper on future of media industry

    Grass Valley inks multi-year deal with Globo

    Grass Valley inks multi-year deal with Globo

    Saudi Film Festival announces details of ninth edition

    Saudi Film Festival announces details of ninth edition

    Arabic show ‘Ahlan Simsim’ returns for seventh season

    Arabic show ‘Ahlan Simsim’ returns for seventh season

    Mohammed Bin Rashid Aerospace Hub start second phase of Dubai Helipark

    Mohammed Bin Rashid Aerospace Hub start second phase of Dubai Helipark

    Trending Tags

    • broadcast
    • MENA broadcast
    • ConnecTech2019
  • Tech Features
    • All
    • CASE STUDIES
    • Virtual Production Series
    • REVIEWS
    • TV/Radio Deals
    • New Media
    Why intercom should be part of the audio-overrip network

    Why intercom should be part of the audio-overrip network

    Real-time recap: What to prepare for when going virtual

    Real-time recap: What to prepare for when going virtual

    What to expect in 2023?

    What to expect in 2023?

    From talent to telcos, CEOs discuss industry challenges

    From talent to telcos, CEOs discuss industry challenges

    Key trends shaping the broadcast media landscape

    Key trends shaping the broadcast media landscape

    Tried and Tested: Real techniques of working with a virtual world

    Tried and Tested: Real techniques of working with a virtual world

    Technologies that should be on a broadcaster’s roadmap

    Technologies that should be on a broadcaster’s roadmap

    Magic buttons & busting myths: Debunking the mysteries of virtual prodution

    Magic buttons & busting myths: Debunking the mysteries of virtual prodution

    How VFX and CG can take brands to the next level

    How VFX and CG can take brands to the next level

    Tradition & Tech: Shedding some light on lighting with game engines

    Tradition & Tech: Shedding some light on lighting with game engines

    Trending Tags

    • Videos
      Exclusive: Video of the construction of the AlUla studio complex

      Exclusive: Video of the construction of the AlUla studio complex

      Protecting your content – Devising a multi-pronged strategy

      Protecting your content – Devising a multi-pronged strategy

      Gearing up for a FAST audience

      Gearing up for a FAST audience

      Planning Your Hybrid Cloud Playout Journey

      Planning Your Hybrid Cloud Playout Journey

      Qvest on “The cutting edge of Cloud Editing”

      Qvest on “The cutting edge of Cloud Editing”

      Said Bacho on Editshare’s Middle East plans

      Said Bacho on Editshare’s Middle East plans

      Rami Moussawi, Product Manager at ST Engineering iDirect speaks about SKYFlow

      Rami Moussawi, Product Manager at ST Engineering iDirect speaks about SKYFlow

      ASBU BroadcastPro ME Awards Footage

      ASBU BroadcastPro ME Awards Footage

      CEO Panel – Thriving in the New World Order

      CEO Panel – Thriving in the New World Order

    • Opinion
      Virtual Production: Another Buzzword?

      Virtual Production: Another Buzzword?

      New normal inspires fresh storylines and alternative filming strategies

      Watch out for Shofha

      The role of standards in the hybrid era

      The role of standards in the hybrid era

      New normal inspires fresh storylines and alternative filming strategies

      A new TV station enters UAE market

      Creating more engagement in sport

      Creating more engagement in sport

      The Evolution of the Metaverse

      The Evolution of the Metaverse

      New normal inspires fresh storylines and alternative filming strategies

      BroadcastPro Summit and Awards 2022 a big success

      Tackling the creative challenges of HDR

      Tackling the creative challenges of HDR

      New normal inspires fresh storylines and alternative filming strategies

      Get ready for the BroadcastPro Summit and Awards 2022

      IBC2022 reflections: From new business models to riding the economic wave

      IBC2022 reflections: From new business models to riding the economic wave

    • Interviews
      • All
      • Lounge
      A tour of CNN’s high-tech hub in Abu Dhabi

      A tour of CNN’s high-tech hub in Abu Dhabi

      Keeping a watch on streaming

      Keeping a watch on streaming

      Dare to be different

      Dare to be different

      Good Tide-ings

      Good Tide-ings

      Living on the edge

      Living on the edge

      Creating a sound experience

      Creating a sound experience

      Canon’s African dream

      Canon’s African dream

      Rising to the IP challenge

      Rising to the IP challenge

      Sharjah International Film Festival for Children and Youth starts on October 10

      Catch them young

      Taking art seriously

      Taking art seriously

    • Products
    • Magazine Archive
      • BroadcastPro ME Magazine
      • PRO Directory
    • Events
      • Upcoming Events
      • News from Events
      IBC 2023

      IBC 2023

      BroadcastPro Tech Summit 2023

      BroadcastPro Tech Summit 2023

      BroadcastProME Manufacturer Awards 2023

      CABSAT 2023

      CABSAT 2023

      NABSHOW 2023

      NABSHOW 2023

    No Result
    View All Result
    BroadcastPro ME
    • News
      • All
      • Podcasting
      • Cinema Theatres
      • Esports
      • TV/Radio Deals
      • Film partnerships
      • New appointments
      • Production
      • Mergers/Acquisitions
      • Satellite/Comms
      • AV
      • OTT/Video Streaming
      • International News
      • Analyst Reports
      • Satellite/Broadcasting
      HOT commissions romantic drama from MoviePlus Productions

      HOT commissions romantic drama from MoviePlus Productions

      Shahid streams Ramadan series ‘Kamel El Adad’

      Shahid streams Ramadan series ‘Kamel El Adad’

      African American Film Critics Association announces recipients of Special Achievement Awards

      African American Film Critics Association announces recipients of Special Achievement Awards

      Omantel ties with Wingu Group to expand into African market

      Omantel ties with Wingu Group to expand into African market

      Ramadan series ‘El Kateeba 101’ to air on ON TV

      Ramadan series ‘El Kateeba 101’ to air on ON TV

      Global Media Congress launches white paper on future of media industry

      Global Media Congress launches white paper on future of media industry

      Grass Valley inks multi-year deal with Globo

      Grass Valley inks multi-year deal with Globo

      Saudi Film Festival announces details of ninth edition

      Saudi Film Festival announces details of ninth edition

      Arabic show ‘Ahlan Simsim’ returns for seventh season

      Arabic show ‘Ahlan Simsim’ returns for seventh season

      Mohammed Bin Rashid Aerospace Hub start second phase of Dubai Helipark

      Mohammed Bin Rashid Aerospace Hub start second phase of Dubai Helipark

      Trending Tags

      • broadcast
      • MENA broadcast
      • ConnecTech2019
    • Tech Features
      • All
      • CASE STUDIES
      • Virtual Production Series
      • REVIEWS
      • TV/Radio Deals
      • New Media
      Why intercom should be part of the audio-overrip network

      Why intercom should be part of the audio-overrip network

      Real-time recap: What to prepare for when going virtual

      Real-time recap: What to prepare for when going virtual

      What to expect in 2023?

      What to expect in 2023?

      From talent to telcos, CEOs discuss industry challenges

      From talent to telcos, CEOs discuss industry challenges

      Key trends shaping the broadcast media landscape

      Key trends shaping the broadcast media landscape

      Tried and Tested: Real techniques of working with a virtual world

      Tried and Tested: Real techniques of working with a virtual world

      Technologies that should be on a broadcaster’s roadmap

      Technologies that should be on a broadcaster’s roadmap

      Magic buttons & busting myths: Debunking the mysteries of virtual prodution

      Magic buttons & busting myths: Debunking the mysteries of virtual prodution

      How VFX and CG can take brands to the next level

      How VFX and CG can take brands to the next level

      Tradition & Tech: Shedding some light on lighting with game engines

      Tradition & Tech: Shedding some light on lighting with game engines

      Trending Tags

      • Videos
        Exclusive: Video of the construction of the AlUla studio complex

        Exclusive: Video of the construction of the AlUla studio complex

        Protecting your content – Devising a multi-pronged strategy

        Protecting your content – Devising a multi-pronged strategy

        Gearing up for a FAST audience

        Gearing up for a FAST audience

        Planning Your Hybrid Cloud Playout Journey

        Planning Your Hybrid Cloud Playout Journey

        Qvest on “The cutting edge of Cloud Editing”

        Qvest on “The cutting edge of Cloud Editing”

        Said Bacho on Editshare’s Middle East plans

        Said Bacho on Editshare’s Middle East plans

        Rami Moussawi, Product Manager at ST Engineering iDirect speaks about SKYFlow

        Rami Moussawi, Product Manager at ST Engineering iDirect speaks about SKYFlow

        ASBU BroadcastPro ME Awards Footage

        ASBU BroadcastPro ME Awards Footage

        CEO Panel – Thriving in the New World Order

        CEO Panel – Thriving in the New World Order

      • Opinion
        Virtual Production: Another Buzzword?

        Virtual Production: Another Buzzword?

        New normal inspires fresh storylines and alternative filming strategies

        Watch out for Shofha

        The role of standards in the hybrid era

        The role of standards in the hybrid era

        New normal inspires fresh storylines and alternative filming strategies

        A new TV station enters UAE market

        Creating more engagement in sport

        Creating more engagement in sport

        The Evolution of the Metaverse

        The Evolution of the Metaverse

        New normal inspires fresh storylines and alternative filming strategies

        BroadcastPro Summit and Awards 2022 a big success

        Tackling the creative challenges of HDR

        Tackling the creative challenges of HDR

        New normal inspires fresh storylines and alternative filming strategies

        Get ready for the BroadcastPro Summit and Awards 2022

        IBC2022 reflections: From new business models to riding the economic wave

        IBC2022 reflections: From new business models to riding the economic wave

      • Interviews
        • All
        • Lounge
        A tour of CNN’s high-tech hub in Abu Dhabi

        A tour of CNN’s high-tech hub in Abu Dhabi

        Keeping a watch on streaming

        Keeping a watch on streaming

        Dare to be different

        Dare to be different

        Good Tide-ings

        Good Tide-ings

        Living on the edge

        Living on the edge

        Creating a sound experience

        Creating a sound experience

        Canon’s African dream

        Canon’s African dream

        Rising to the IP challenge

        Rising to the IP challenge

        Sharjah International Film Festival for Children and Youth starts on October 10

        Catch them young

        Taking art seriously

        Taking art seriously

      • Products
      • Magazine Archive
        • BroadcastPro ME Magazine
        • PRO Directory
      • Events
        • Upcoming Events
        • News from Events
        IBC 2023

        IBC 2023

        BroadcastPro Tech Summit 2023

        BroadcastPro Tech Summit 2023

        BroadcastProME Manufacturer Awards 2023

        CABSAT 2023

        CABSAT 2023

        NABSHOW 2023

        NABSHOW 2023

      No Result
      View All Result
      BroadcastPro ME
      No Result
      View All Result
      Home Case Studies TV Channels

      Making waves in Saudi Arabia

      Staff Writer by Staff Writer
      January 19, 2013
      in TV Channels, Case Studies
      ShareTweetPostEmail

      A cultural centre in Taif, Saudi Arabia recently undertook a large audio installation with Sennheiser Group. BroadcastPro ME brings you the details Saudi Arabia’s Souk Okaz public theatre in Taif has deployed a state-of-the-art audio system from Sennheiser Group. The installation was undertaken in partnership with KSA-based Modern Lifestyles. The historic Souk Okaz was established […]

      A cultural centre in Taif, Saudi Arabia recently undertook a large audio installation with Sennheiser Group. BroadcastPro ME brings you the details

      Saudi Arabia’s Souk Okaz public theatre in Taif has deployed a state-of-the-art audio system from Sennheiser Group. The installation was undertaken in partnership with KSA-based Modern Lifestyles.

      The historic Souk Okaz was established 12 centuries ago and has been revived as a tourist resort in Taif, a city in Saudi Arabia. Now celebrating its sixth anniversary year, Souk Okaz which was re-established by Makkah Governor Prince Khaled Al-Faisal is an annual event featuring a variety of cultural events including seminars, poetic evenings and folk performances. At the heart of Souk Okaz is the public theatre which boasts a seating capacity for more than 3000 people. The modern day auditorium which is built in the historic marketplace is the venue for poetry and storytelling competitions.

      Eager to ensure the best listening experience for visitors to the fair, but limited by minimal experience in the field of audio engineering, Ascon Co. Ltd., the contractor for the project, turned to Modern Lifestyles, a Jeddah-based distributor specialising in audio and entertainment solutions.

      The Souk Okaz theatre is a semi-permanent tent structure and Modern Lifestyles was tasked with designing a solution that would account for unique echo and reverb issues in such a setting. Also, given the nature of the structure, the systems would have to operate effectively under a wide range of weather and site conditions.

      Modern Lifestyles proposed a solution by Sennheiser Middle East that included a DAS Audio AERO 8-A Line-Array system and Sennheiser G3 wireless systems with antenna distribution.

      Commenting on the factors behind the selection, Majd Al Khattib, Technical Director at Modern Lifestyles said, “With the poetry and story telling competitions taking centrestage at the fair, Saudi Diyar and Ascon had set extremely high expectations of the audio systems. The solution had to be customised to handle speech and poetry with the utmost clarity. These requirements coupled with the complexity raised by the tent-like structure meant that we need to select a vendor with both the best product and the most professional support services.”

      Al Khattib added: “We carried out extensive market analysis and we were extremely impressed with the Sennheiser team throughout the stringent selection process. They were the most thorough and carried out extensive acoustic analysis, with direct support from DAS Audio, to present us with simulations that ensured optimal performance.”

      Sennheiser ME worked closely with Modern Lifestyles through each phase of the project including programming and commissioning of the system.

      There were aspects of the project that raised unique challenges for the design team. For one, the auditorium is situated atop a 1900m mountain plateau and a part of this mountain is contained within the theatre to create a rustic feel.

      Ryan Burr, Technical Sales Manager for Sennheiser said: “There were certain complexities that required for us to be flexible in our design approach. To ensure that we got the project realised in a concise and efficient manner, we took the decision to get Sennheiser UK’s sound reinforcement specialist, involved with the commissioning.”

      Modern Lifestyles’ systems integration team completed the installation within just four days after which the team from Sennheiser ME began extensive testing of the system. This involved sound pressure testing and comparison of the system’s actual performance to that during simulation. The results exceeded the performance metrics on all criteria, according to Modern Lifestyles.

      The theatre now boasts a state-of-the-art audio solution that has been implemented within budget and provides huge flexibility. The use of Sennheiser’s wireless products allows for changes to be made rapidly as the DAS speakers can be easily repositioned to meet dynamic requirements.

      “We are excited about launching this theatre in 2013. We are sure that the experience will be different now that the sound system and all other ancillary components are ready,” added Modern Lifestyles’ Al Khattib.

       

      Tags: broadcastPro Middle Eastsennheiser

      Related Posts

      Sennheiser announces new ceiling microphone for mid-sized spaces

      Sennheiser announces new ceiling microphone for mid-sized spaces

      February 6, 2023
      Alaraby TV studio installs Sennheiser D6000 wireless microphone systems

      Alaraby TV studio installs Sennheiser D6000 wireless microphone systems

      January 20, 2023
      Sennheiser starts shipping EW-DX microphone series

      Sennheiser starts shipping EW-DX microphone series

      January 6, 2023
      Creating a sound experience

      Creating a sound experience

      October 29, 2022
      Dubai’s own destination recording studio

      Dubai’s own destination recording studio

      September 19, 2022
      BKP opens Neumann dedicated space in Dubai

      BKP opens Neumann dedicated space in Dubai

      August 18, 2022

      Related News

      Diversity drives innovation and growth in business

      Diversity drives innovation and growth in business

      December 21, 2019
      Envisioning a new media landscape with CEOs at the BroadcastPro 2019 Summit

      Envisioning a new media landscape with CEOs at the BroadcastPro 2019 Summit

      December 20, 2019
      Tech experts discuss migrating to the cloud at the BroadcastPro 2019 Summit

      Tech experts discuss migrating to the cloud at the BroadcastPro 2019 Summit

      December 15, 2019
      Exploring the IP Roadmap with MENA broadcasters

      Exploring the IP Roadmap with MENA broadcasters

      December 15, 2019
      The future of eSports at the BroadcastPro Summit 2019

      The future of eSports at the BroadcastPro Summit 2019

      December 14, 2019
      Clearing misconceptions about the Cloud

      Clearing misconceptions about the Cloud

      December 11, 2019
      More Related News

      Popular Stories

      • A tour of CNN’s high-tech hub in Abu Dhabi

        A tour of CNN’s high-tech hub in Abu Dhabi

        738 shares
        Share 295 Tweet 185
      • MBC Group extends licensing agreement with NBCUniversal

        710 shares
        Share 284 Tweet 178
      • WildTrack Productions first in region with FUJINON 125x 4K field lens

        700 shares
        Share 280 Tweet 175
      • Virtual Production: Another Buzzword?

        678 shares
        Share 271 Tweet 170
      • ST Engineering and Gilat showcase proof of concept using DIFI standard at Satellite 2023

        669 shares
        Share 268 Tweet 167

      BroadcastPro ME

      • About
      • Advertise
      • Subscribe
      • Magazine Archive
      • Directory
      • Contact
      • Privacy

      Follow us on Social Media

      No Result
      View All Result
      • News
      • Tech Features
      • Videos
      • Opinion
      • Interviews
      • Products
      • Magazine Archive
        • BroadcastPro ME Magazine
        • PRO Directory
      • Events

      Login to your account below

      Forgotten Password?

      Fill the forms bellow to register

      All fields are required. Log In

      Retrieve your password

      Please enter your username or email address to reset your password.

      Log In
      Social Media Auto Publish Powered By : XYZScripts.com
      ×