The ongoing MENA OTT and Anti-Piracy Conference will take place virtually until November 5, 2020.
The second day of the MENA OTT and Anti-Piracy conference, hosted by BroadcastPro ME, has now concluded.
Day two explored how companies can distinguish themselves in a market which is populated with various streaming services and many offering the same content.
Streaming services became the primary source of entertainment during the lockdown, and the likes of Netflix, Shahid, StarzPlay, OSN Streaming App, Jawwy TV, Viu, Zee5 and several others in the region have upped their game in the market. Most have continuously added new content, Originals, Arabic-language programming, sports elements while also improving their interfaces and enhancing the viewer experience.
We brought together OTT experts to discuss new strategies that will firmly place OTT within the realm of mainstream entertainment.