In a first for AMC Cinemas in Saudi Arabia's west coast city, the new cinema offers eight luxury auditoriums and an IMAX theatre.
AMC Cinemas has opened its ninth location in the Kingdom at Jeddah’s Stars Avenue shopping mall. It is a first for AMC Cinemas in the Kingdom’s west coast city.
It offers 755 seats across nine auditoriums, including eight luxury screens equipped with 4K Barco laser projectors, surround sound, and luxe recliner and plush rocker seating throughout, together with an IMAX theatre.
It also includes AMC Cinema Souq, a fully customisable food and beverage concept. An additional feature of the Stars Avenue cinema will be a conference room connected to one of the main auditoriums, which will be available for private hire for meetings or parties later in the year.
The Jeddah opening is part of AMC Cinemas’ expansion plan to reach the largest possible number of viewers across Saudi Arabia, a goal in line with government plans to diversify entertainment content, as well as providing new experiences to suit the tastes of different audiences.
Speaking about the new opening, Andrew Such, Chief Executive of AMC Cinemas, said: “The AMC Stars Avenue 9 cinema in Jeddah city is part of our ongoing strategy to provide innovative and creative cinematic experiences for movie-lovers throughout Saudi Arabia. We pride ourselves on offering industry-leading, state-of-the-art technology in luxurious surroundings for an exceptional movie-going experience. We want a visit to AMC Cinemas to be nothing short of memorable. By offering the latest international advances in cinema enjoyment, we continue to support the Kingdom’s Vision 2030, which focuses on improving the entertainment sector. This is a vitally important part of the Kingdom’s Quality of Life programme and motivates us to continue our efforts to build and provide innovative cinema.”
The opening of AMC Stars Avenue 9 cinema in Jeddah city, in addition to the opening of the first cinema in Dawadmi (a town in Riyadh region) in April, brings the total number of AMC Cinemas in Saudi Arabia to nine locations, with five in Riyadh and one each in Hafar Al-Batin and Al-Majmaah governorates.