Argosy has appointed Graham Lay as General Manager of its Middle Eastern operation. Lay has worked for IEWC, Argosys parent company, for the past five years, with the last three years covering the Middle East region. He has been in the cable industry for more than 15 years. The MENA region continues to see […]
Argosy has appointed Graham Lay as General Manager of its Middle Eastern operation. Lay has worked for IEWC, Argosys parent company, for the past five years, with the last three years covering the Middle East region. He has been in the cable industry for more than 15 years.
The MENA region continues to see strong growth potential, with broadcasters and systems integrators investing heavily in building new facilities. Argosy has had a regional base in Dubai since 2010, allowing them to hold large tactical stocks of all the popular products for very fast delivery, which has enabled the company to build a strong reputation for service and support.
Lays new role is to manage these Middle East headquarters and its staff, as well as further develop relationships with customers to ensure continued growth. Argosys ambition is to see the Middle East centre grow in staff and capabilities, to further support the local industry.
Initially I will be focused on the broadcast and commercial AV industries, Lay said.
We want to continue to work closely with the systems integrators and broadcasters in the region. We are also looking at related industries like the staging and lighting market, and a whole range of other businesses which are beginning to use video architectures.
The Dubai regional office is hugely important to us, said Roger Caynor, President Broadcast & Communications at IEWC.
We have already built an excellent reputation with broadcasters and installers across the region because of our stockholding and swift delivery. I am delighted that Graham has come across to head the Argosy effort in the Middle East, and am certain that the future will be even better.