This partnership is an advancement towards strengthening NMK’s video portfolio, in line with offering complete solutions whilst distributing top-tier brands.
NMK Electronics – a Midwich Group company and AV distributor in the region, has announced a GCC distribution agreement with BrightSign.
BrightSign designs media players and provides free software and cloud networking solutions for the commercial digital signage market worldwide, serving all vertical segments of the marketplace. This partnership is an advancement towards strengthening NMK’s video portfolio, in line with offering complete solutions whilst distributing top-tier brands.
Speaking about the agreement, Dino Drimakis, Director of BDM at NMK Electronics, said: “We are excited to add another best-in-class brand into our portfolio. We see a huge upside for BrightSign with the digital media transformation across the Middle East and North Africa. BrightSign will be a key stepping stone in expanding our exciting video portfolio.”
Pierre Gillet, Vice President of International Sales at BrightSign added: “We are enthusiastic about this new partnership with a great value-added distributor of AV products and look forward to working with NMK’s team in the UAE, Saudi Arabia, Bahrain, Oman, Kuwait, Qatar, Lebanon and Egypt.”