NMK strategises to promote ClickShare in the government, enterprise, corporate and education sectors.
Belgian technology company Barco has appointed NMK Electronics, a Midwich Group company, to distribute its ClickShare product range in the UAE, Qatar, Saudi Arabia, Kuwait, Bahrain, Oman and Iraq.
Barco offers wireless conferencing and presentation solutions for all size meeting rooms ranging from huddle spaces to large meetings rooms.
Commenting on the deal, Alex Kemanes, Managing Director at NMK Electronics, said: “With our aim of distributing leading AV & IT brands, Barco is a new and important addition to the family as it enhances our existing brand portfolio of unified communication and collaboration. We are delighted to work with the market leader in wireless collaboration. Barco has been spearheading the business platform and the brand’s innovative approach fills many gaps in the market. We look forward to working on some exciting projects in the coming months.”
The agreement completes NMK’s unified communication and collaboration division alongside Bose and Shure. NMK strategises to promote ClickShare in the government, enterprise, corporate and education sectors.
NMK plans to tap into the channel business, focusing on AV and IT integrators and will use the NMK Academy as a tool to help its customers to become comfortable and familiar with the product.
Nathalie Leignel Andersen, VP Sales Collaboration EMEA, added: “We are delighted to expand our partnership with the Midwich group to the GCC region. Midwich has been for many years a Barco partner in the AV business and more recently was appointed as Barco ClickShare Distributor in France and UK. We are keen on strengthening this international partnership on the base of business synergies, namely in the UCC space.”