The free-to-air Arabic channel will offer 18 hours of live coverage during the FIFA World Cup Qatar 2022, serving viewers with on-the-hour sports news bulletins, in addition to analysis and features, all in HD.
BeIN Media Group (beIN) will launch its revamped beIN Sports News channel at midday today, (11/11), exactly 11 years after its first-ever broadcast.
The Middle East and North Africa’s (MENA) channel for sports news will be broadcast from its brand-new, state-of-the-art studio, located in Doha.
The Arabic language channel boasts a new look, along with a slogan reflective of its approach to news coverage – “First Source for the Latest News.” It also features exclusive programming, over 40 global correspondents, and a world-class line-up of presenters. This refresh will be carried through digital channels, streamlined for easy navigation for its millions of followers.
The channel will deliver hourly live news bulletins, along with ongoing analysis and feature content in HD. As part of its aim to expand access for underrepresented groups, its 20:00 MECCA evening bulletin will also be delivered in sign language.
As the Official Broadcaster of the FIFA World Cup Qatar 2022 across MENA, content for beIN Sports News will initially focus on tournament-related news and features. Post-December 18, the content will broaden to encompass the entire sporting world. So, viewers can still expect the same round-the-clock news bulletins, searing analysis and original, engaging content.
Commenting on the revitalised Channel, Mohammed Al-Bader, Managing Director of beIN Channels – MENA, said: “The relaunch of beIN Sports News marks an exciting new chapter for us at beIN. We are relentless in our efforts to provide our audiences with an unmatched viewing experience, particularly as we approach the kick-off of the greatest show on earth. However, our ambitions extend far beyond FIFA World Cup Qatar 2022TM, and we continue to evolve and diversify our content. The relaunch of this 24-hour news channel will see us unanimously viewed as the primary news source for the latest in sport.”
In a first look before the official launch, media toured the premises and met with the CEO of beIN MENA, Mohammad Al-Subaie, who welcomed them to the brand-new state-of-the-art studio, as well as Director of News, Mohammed Ammor and Manager of News Output, Ali Al-Mosllamani, who outlined the vision and mission of the refreshed channel and provided a detailed overview of what to expect.
The channel’s new slogan speaks to its focus on delivering the news as it happens – with immediate coverage of breaking stories in the world of sports. Meanwhile, a roster of reporters providing on-the-ground coverage will use “First in, Last out” – for tournaments and large-scale events, a slogan indicative of a commitment to cover all the news- and reactions.
The refreshed channel will provide viewers with hourly news bulletins, in addition, to live and pre-recorded content.
BeIN Sports News boasts a wide network of correspondents, both within Qatar and around the globe. The new channel will see some fresh new faces introduced to beIN Sports’ roster of presenters, in addition to some much-loved veterans. Abdurrahman Ajjour, Nabegh Nasruddeen, Mohannad Al Ramini, Khouloud Noui, Stephany Saad, Nirvana Elabd, and Hussam Haddad, join beIN stalwarts Mouhib Ben Chouikha, Youssef Ait El Haj, Amine Sebti, Firas Al Jamal, Mohammad Kidan, Jamal Alhasani, Natalie Rantissi, Areej Sleem, Assia Abdullah, Jehad Yousef, Hamad Jassim, Islam Al-Barqawi, and Hashim Al-Sada.
