In his new role, Eliot will oversee technological advancements across IMI’s media brands, including Sky News Arabia, The National, Al-Ain News, and CNN Business Arabic.
International Media Investments (IMI), the privately-owned media investment group, has announced the appointment of Bradley Eliot as the new Chief Technology Officer.
Eliot brings more than two decades of expertise to IMI, having most recently served as Group Chief Information Officer of the MultiChoice Group. Prior to this, he held the position of Group IT Director at Alexander Forbes Group & Technology Services in South Africa for 16 years. His appointment underscores IMI’s commitment to building top-tier teams and will significantly enhance the group’s global and regional capabilities.
Speaking about the new appointment, Rani R. Raad, CEO of International Media Investments, said: “At IMI, we recognize that the media landscape is constantly evolving, and staying ahead of the curve requires a laser focus on technology. I am pleased to welcome Brad to the team, as his deep understanding of the industry, combined with his proven track record in implementing cutting-edge solutions, makes him the perfect fit to lead IMI’s technological charge. I’m confident that his expertise will be highly valuable in propelling IMI to the forefront of the media industry.”
Eliot specialises in areas critical to IMI’s evolution, including data strategy, enterprise architecture, artificial intelligence, machine learning, cloud computing, mergers and acquisitions, and organizational development.
Eliot commented: “IMI’s unrivalled commitment to technological innovation and operational excellence across every facet of its portfolio made this an incredible opportunity for me, and I can’t wait to get started. I look forward to working with all teams across the group to deliver exceptional experiences for our media brands’ audiences and communities across the globe.”
In his previous roles, Eliot has championed business efficiency, leading a multi-year modernisation programme across 50 markets, as well as centralising IT governance that led to a year-on-year decrease in license costs and operational overheads.
In his new role, Eliot will work across IMI’s media brands, including Sky News Arabia, The National, Al-Ain News, and CNN Business Arabic. He will lead IMI’s experienced Technology, Studio Operations, and Broadcast Engineering teams to develop impactful strategies, implement cutting-edge tools and technologies, and ultimately strengthen IMI’s overall technical and digital products and services.
