The one-day forum will bring together senior voices from across the media ecosystem to unpack new audience insights, commercial pressures and the policy and technology decisions redefining television in Saudi Arabia and the rest of the Arab world.
The BroadcastPro Summit KSA will return to Riyadh on 5 February, uniting leading figures from the region’s content, broadcast, streaming and sports sectors to examine how media companies are responding to Saudi Arabia’s rapidly evolving media landscape, as the market continues to move beyond traditional television and radio.
Hosted at the Radisson Blu Hotel and Convention Centre, Riyadh Minhal, by CPI Pro Media, publishers of BroadcastPro ME, the one-day forum comes against a backdrop of rising investment, regulatory change and accelerating digital consumption. Discussions will focus on how broadcast networks and streaming services are adapting their business models, content strategies and technology choices in response to shifting audience behaviour and commercial realities. Participating organisations include the Saudi Pro League, MBC Group, Arthur D Little, SRMG, Rise Studios, Strategy&, Dentsu Sports, Viu, 1001, StarzPlay, IMG and OSN, alongside a range of regional and international vendors and solution providers, offering perspectives on content, innovation and the future direction of broadcasting across the MENA region. View the full speaker lineup now.
The programme will address the commercial and structural shifts reshaping Arab media, from monetisation in streaming-first markets and the influence of global platforms, to the infrastructure, cloud and AI strategies required to support scalable, hybrid broadcast operations across MENA. Sessions will explore content creation and distribution at every level, spanning film, premium drama, unscripted formats and microdramas, alongside Saudi Arabia’s growing role as a production hub. The agenda will also examine the rising demands of sports and live event broadcasting, the development of regional production capability to international standards, and how social and audio platforms are extending the lifecycle and commercial value of Arabic content. A dedicated fireside chat will focus on how new audience data and a world-first measurement approach are reshaping the understanding of linear television, with implications for broadcasters, advertisers and long-term strategy. View the complete agenda here.
Alongside the conference programme, the summit provides structured opportunities for industry networking and discussion, bringing together decision-makers from across broadcasting, media and technology. Taking place ahead of Ramadan, the event offers a timely forum for the sector to assess current market direction and strategic priorities for the year ahead. Registration is mandatory. Register here.
The BroadcastPro Summit KSA is endorsed by the Saudi Broadcasting Authority and supported by a range of industry partners. Gold Partner First Gulf Company, Silver Partners Fonn Group and Gravity Media, Strategic Partner Qvest, Knowledge Partner Audimatic, and Networking Partner Viaccess-Orca will contribute to the event, reflecting the breadth of expertise and technology shaping the region’s broadcast ecosystem.
