The two-day workshop took attendees through the entire process of filming a commercial.
Prague-based director and producer Juan David was in Dubai this week at distributor Advanced Media’s newly opened showroom space to conduct a two-day workshop for aspiring and mid-level filmmakers in the country.
Speaking about the workshop, Juan David said: “We had a great deal of interest on both days with more than 60 people attend each day’s event. The aim was to take attendees through the whole process of making a TVC all the way from approaching a client and doing a pitch to breaking down a technical script and executing it. Day 2 was more of a visual storytelling exercise and I showed them how to technically tackle video shoots. I took them on day two through the process of delivering a project single-handedly all the way from preparing a script, how to gear up for a shoot and how to execute the whole project with one’s own equipment and skills.”
As Advanced Media represents more than 100 brands within the professional photography and moving image space, attendees also had the opportunity to explore new equipment at the showroom.
He concluded: “I enjoyed the two-day workshop as we had an enthusiastic crowd. Attendees were not hesitant to ask questions. We had a good mix of nationalities for this workshop.”