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Dubai-made Bollywood film to premiere at The Atlantis

Dubai-made Bollywood film to premiere at The Atlantis

October 21, 2014
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      Home News

      Dubai-made Bollywood film to premiere at The Atlantis

      Staff Reporter by Staff Reporter
      October 21, 2014
      in News, Production
      ShareTweetPostEmail

      Happy New Year, the upcoming Bollywood blockbuster, which was largely filmed in Dubai, will premiere on 22 October at The Atlantis. The filming of Happy New Year was facilitated by Dubai Film and TV Commission (DFTC), which strives to establish Dubai and the UAE as the premier filming destination for local and around the globe […]

      Jamal Al Sharif.
      Jamal Al Sharif.

      Happy New Year, the upcoming Bollywood blockbuster, which was largely filmed in Dubai, will premiere on 22 October at The Atlantis.

      The filming of Happy New Year was facilitated by Dubai Film and TV Commission (DFTC), which strives to establish Dubai and the UAE as the premier filming destination for local and around the globe productions, by serving as a one-stop shop to ensure that filming in Dubai is as easy and efficient as possible.

      Commenting, Jamal Al Sharif, Chairman of Dubai Film and TV Commission and Managing Director of Dubai Studio City, said: “Dubai’s connectivity, world-class infrastructure and diverse locations have set it apart as a leading production destination, and the Emirate is playing an increasingly important role as a key part of the Bollywood production value chain. Of a total of 14 productions facilitated by DFTC so far this year, 10 have been Indian productions, which is real growth when compared with previous years.

      “The increasing number of Bollywood productions selecting Dubai as the location of choice for filming, screenings and premieres, is testament to the close ties enjoyed by Dubai and India, as well as the Emirate’s growth as a global production hub that can support all of the needs of productions.”

      One of the key focuses of Dubai’s Strategic Plan 2015 is developing its film and TV sectors to be able to position the emirate as a global media, entertainment and cultural hub. At this front, a lot of developments have been taking place to meet this objective, including constructing three new sound stage studios in Dubai Studio City (DSC) in 2013 with a built-up area of 65,118 sq. ft.

      The movie is directed by Farah Khan, and stars Shah Rukh Khan, Deepika Padukone, Abhishek Bachchan, Boman Irani, Vivaan Shah, Sonu Sood and Jackie Shroff. The production team were able to enjoy Dubai’s cutting-edge infrastructure and support services, easy entry and exit for the entire cast as well as a variety of filming locations including The Palm Jumeirah, Dubai Airport, Dubai Mall and The Atlantis, as well as a series of aerial shots of Dubai.

      Farah Khan commented: “I wrote the script of Happy New Year with Dubai in mind and the entire climax is shot around New Year’s Eve there. I will always cherish shooting Happy New Year in Dubai.”

      Tags: featuredpostDubai Studio CityJamal Al SharifDFTCHappy New YearBollywood blockbusterThe AtlantisDubai Film and TV CommisionDSC

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