Babeleye has powered Eutelsat’s content discovery for free-to-air channels with multi-lingual metadata for more than 24000 hours of content daily.
Satellite operator Eutelsat has reconfirmed Babeleye, a global player in content metadata for video platforms, as the supplier of metadata for its free-to-air content discovery platform Sat.tv.
With Babeleye’s expertise and its position in MEA, Eutelsat has lifted the user experience when finding content and improved the visibility of linear channels. Without any subscription costs and with no internet connection, viewers can consult an images-rich multi-lingual guide with content grouped per genre, from a myriad of linear channels. All data is provided over satellite through a Sat.tv set-top-box, which is useful for TV viewers living in regions where home broadband Internet may be unreliable or unavailable.
Speaking about the deal, Jean Luc Deroudilhe, SVP of Advanced TV Services at Eutelsat, said: ”Babeleye has proven over the last years to be a trusted and efficient partner in feeding our Sat.tv platform with top quality data and images. They have shown agility in rapidly adapting to changing needs over time. Targeting currently 60m homes on 7/8W orbital position, reliable metadata is paramount to the success of this project.”
Lasse Schmidt, Sales Director at Babeleye, added: “We are very pleased to continue providing Eutelsat with the high-quality rich metadata needed to elevate the user experience and catering to the MENA viewer.”