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      Grass Valley and Ross Video partner for streamlined live production

      Staff Reporter by Staff Reporter
      April 4, 2025
      in News
      Grass Valley and Ross Video partner for streamlined live production
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      The integration underscores both companies’ commitment to open and adaptable production workflows, making it easier than ever for broadcasters to modernise their infrastructure without disrupting existing operations.

      Grass Valley and Ross Video have announced that the Maverik X Production Switcher, powered by AMPP OS (Agile Media Processing Platform), is now fully compatible with Ross Video’s OverDrive automation system. This integration enhances flexibility for broadcasters, enabling seamless interoperability between two leading production technologies.

      The collaboration expands OverDrive’s capabilities to include Maverik X, reinforcing both companies’ commitment to open, adaptable production workflows. Ross Video continues to extend OverDrive’s compatibility with third-party devices, allowing broadcasters to integrate the best tools for their specific needs.

      Adam Marshall, Chief Product Officer at Grass Valley, added: “Media organisations today demand the freedom to build systems that match their unique workflows by integrating the best solutions from across the industry. With OverDrive support now available for Maverik X, media organisations can modernise their technology infrastructure while maintaining the familiar OverDrive user experience—minimizing disruption for operators while leveraging AMPP’s advanced processing technology for greater agility and flexibility in hybrid deployments.”

      Marshall continued: “AMPP OS was designed from the ground up as an open platform, built to enable seamless integration with best-in-class solutions across the industry. The growing adoption of the GV Technology Alliance is a testament to this commitment. We’re excited to see industry-leading automation tools like Ross Video’s OverDrive now providing direct control over AMPP OS-based solutions like Maverik X. This deep, bidirectional collaboration underscores our mission to deliver unmatched choice and flexibility for customers.”

      Ross Video’s OverDrive is a trusted automation platform for live productions worldwide, offering newsroom integration, intuitive controls and precision execution. With compatibility across more than 220 third-party devices, OverDrive enables producers to streamline operations and manage high-pressure broadcasts with confidence.

      Jeff Moore, Executive Vice President and Chief Marketing Officer, Ross Video, added: “Automation is no longer just a nice-to-have — it’s essential to producing more with less, and doing it reliably under pressure. We’re pleased to see this integration with Maverik X, further expanding OverDrive’s reach within today’s dynamic, multi-vendor environments.”

      This partnership represents a major step toward greater interoperability in live production. Grass Valley and Ross Video plan to expand OverDrive’s control capabilities across additional AMPP-powered solutions, empowering broadcasters with more efficiency, flexibility, and innovation in their workflows.

      Tags: AMPP OSfeaturedpostGrass Valleylive productionMaverik Xmedia organisationsRoss Videoswitcher

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