My-HD, has announced an exclusive distribution agreement with GMA Network, the Philippines number 1 Terrestrial TV Network. Set to kick off on May 1, 2013, the launch of the MyGMA Pay TV package on My-HD signals a new phase in My-HDs ambitious plans in the region, which is aimed at creating a unique viewing experience […]
My-HD, has announced an exclusive distribution agreement with GMA Network, the Philippines number 1 Terrestrial TV Network.
Set to kick off on May 1, 2013, the launch of the MyGMA Pay TV package on My-HD signals a new phase in My-HDs ambitious plans in the region, which is aimed at creating a unique viewing experience for audiences of all nationalities and ages.
On the partnership with GMA, My-HD CEO Cliff Nelson said, With over 2.4 million Filipinos in the Middle East, this community is considerably one of the largest ones in the region and thus plays a significant role in the development of the local economy. Through our agreement with GMA Network, we aim to offer Filipino viewers their favorite programs on our one-stop HD platform.
For GMA Networks part, GMA Network Vice President and Head of International Operations Joseph T. Francia explained GMA Networks decision to shift to a new carrier. While GMA has been in the MENA Region since 2006, we decided to explore growth opportunities which would provide more Filipinos now living in the Middle East a chance to enjoy their favorite GMA channels at a reduced price of $24 (from $32) whilst improving the overall quality and value of the service. This opportunity was not possible with our former carrier. Our subscribers and followers in the Middle East can only expect bigger things from the Network with GMAs new found partnership with My-HD in place, he added.
Following the finalisation of the exclusive rights to carry GMAs popular overseas channels, My-HD has appointed SAWA Media to lead its IPTV and cable distribution. Availability on cable operators in the UAE and Qatar are set for finalisation.