Nutanix claims to be the first HCI-powered private cloud solution to be certified for Avid products, offering a fully integrated solution for any Avid environment.
Nutanix has announced that its Nutanix hyperconverged infrastructure (HCI) software has been certified to run with Avid Media Composer video editing software and the Avid MediaCentral media collaboration platform.
Nutanix helps content providers transform their businesses by increasing engagement with faster content delivery, especially at a time when end users are looking to access digital entertainment and content more than ever. Nutanix cloud software enables customers to increase cross-channel engagement, empower content creators, drive operating efficiency, and improve decision-making that’s uniform across all functions and locations.
“Media companies are facing a wide range of challenges today to ensure post-production teams have immediate access to workflows and can collaborate with teams across the globe to accelerate the pace of production,” commented Tim Claman, Chief Technology Officer at Avid. “Nutanix helps deliver these capabilities in a user-friendly solution that is not only scalable and powerful but also easy to deploy and maintain to deliver a simplified approach to adopting virtualisation and hybrid cloud models.”
Many media and entertainment organizations lack the resources to support tiered virtualization models with multiple management interfaces and complex design, making HCI an ideal solution. Nutanix accelerates this transformation with a single platform for applications, greater operational efficiency and integration, and storing and securing digital content.
“Customers in the media and entertainment industry are looking for an IT infrastructure that enables increased customer engagement and faster content delivery, and the joint solution between Avid and Nutanix offers just that,” said Tarkan Maner, Chief Commercial Officer at Nutanix. “This collaboration offers companies a multi-cloud solution to easily support business-critical apps in the industry while providing a platform that is simple, flexible, and powerful.”
