A panel of international experts will be hosted by the Saudi Film Commission to discuss the challenges of distributing content in languages other than English.
Abdullah Al-Ayyaf, CEO of Saudi Film Commission, is set to spearhead a distinguished delegation from the Kingdom at the 80th Venice International Film Festival. Organised by La Biennale di Venezia, the event is slated to take place from August 30 to September 9.
Under the aegis of the Ministry of Culture, the Saudi Film Commission will actively participate in this global cinematic affair, wielding its influence to elevate the Kingdom’s cinematic standing. A highlight of the Commission’s involvement is a panel discussion titled “Challenges and Solutions to Marketing Non-English Films to a Global Audience,” which will convene international experts in a discourse on industry matters.
Aiming to capture attention and generate buzz, the Commission will also orchestrate a dynamic promotional campaign on the red carpet and advertising screens. This display will showcase the burgeoning Saudi film industry, a testament to the remarkable strides the Kingdom has taken in the realm of filmmaking.
At the heart of the Commission’s mission is the commitment to amplify its presence on the international stage, fostering connections with filmmakers across the globe through dialogues and bilateral exchanges. In this pursuit, the Commission aims to illuminate the allure of Saudi Arabia as a destination for international cinematic productions, showcasing its incentive programme and highlighting the country’s captivating filming locales.
Distinguished for being the world’s oldest film festival, the Venice International Film Festival stands tall among the trio of premier film events globally. Officially endorsed by the International Federation of Film Producers, the festival is an unequivocal champion of the diverse facets of global cinema, embracing it as both an art form and a wellspring of entertainment.
Adding a touch of prestige, the festival goes beyond screenings to honour notable luminaries within the industry, cementing its legacy as a beacon of cinematic celebration and recognition.