SAWA Technologies, which offers more than 250 local, regional and International multi-lingual TV channels in the MENA region, also announced set-top box manufacturer Triax.
Dubai-based SAWA Technologies, which distributes TV channels within the MENA hospitality industry, has announced the renewal of its partnership with MBC. SAWA Technologies has also added six channels from Turner including CNN, Cartoon Network and Boomerang.
The company also launched 10 exclusive Russian channels, 13 channels from Fox, 10 channels form Rotana including three premium HD channels (Rotana HD, Aflam HD and M+HD), nine German channels form RTL and eight Chinese channels from CCTV. The announcement was made at an anniversary party held recently at Meydan in Dubai.
In addition, SAWA Technologies has also partnered with set-top box manufacturer Triax. The partnership will enable SAWA to offer hotels still using analogue headends an upgrade to Digital/ IPTV headends using both Triax solutions and SAWA channels.
Commenting on the latest announcements, Suheil Zurub, MD of SAWA Technologies, said: “At SAWA Technologies, we are committed to offering the most exciting entertainment options to our customers. It has been a phenomenal growth phase for SAWA and the successful signing of our key partnership deals reinforces our continued commitment to offer the widest array of entertainment for our viewers in the region. All the major deals and new launches are centric to our philosophy to offering a great treat for our viewers and partners in the MENA region. We are happy that all these have come to fruition. I thank all our partners for making this possible.”