With TikTok’s growing popularity in Iraq, this partnership represents a significant opportunity for brands to reach and engage with young audiences.
TikTok has selected tech media company PromoMedia, part of JGroup, a top-ranked Out-of-Home (OOH) advertising provider in the MENA region and Africa as the exclusive media representative in Iraq.
This strategic partnership allows PMENAromomedia to provide advertising solutions to brands and businesses seeking to engage with TikTok’s growing user base in the country.
Being the sole media representative for TikTok in Iraq, PromoMedia gains access to the platform’s cutting-edge advertising tools and capabilities, enabling the company to offer more targeted and successful advertising solutions to its clientele.
Commenting on the deal, Patrick Haber, Managing Director of PromoMedia and Vice President of JGroup, said: “We are excited to collaborate with TikTok in Iraq, and we firmly believe that our advertising expertise in Iraq and the region, coupled with TikTok’s pioneering technology, will yield unparalleled results for our clients. This partnership reflects our unwavering commitment to delivering top-notch advertising solutions to brands and businesses across the MENA region and beyond.”
Shadi Kandil, General Manager, Global Business Solutions, Middle East, Africa, Turkey, Pakistan, and Eastern Europe – TikTok, added: “We are pleased to appoint PromoMedia as the official TikTok reseller in Iraq, especially as our local community in Iraq continues to grow and thrive. With this appointment, advertisers in Iraq gain access to unique digital advertising formats that no other platform can provide, along with faster turnaround times and local service capabilities.”
