Prior to this role, Tony was responsible for overseeing and leading content acquisition at Intigral.
In this role, Saab will be responsible for developing and implementing content acquisition and original production strategies which will further bolster StarzPlay’s growing library of original content and shows. This includes all aspects of content acquisition, programming, and production for various genres, including movies, series, documentaries, sports, and kids’ content. This would mean building as well as renewing strategic relationships with regional as well as global players to bring premium content for StarzPlay subscribers across the MENA region.
Commenting on the appointment Maaz Sheikh, CEO and Co-founder, StarzPlay, said: “It’s an exciting time for StarzPlay as we continue our focus on offering premium and original content to our subscribers. We are looking at a positive growth curve this year and its imperative that it is backed by a strong content acquisition strategy which will further strengthen our position in the region. Tony comes with extensive experience and unmatched talent to make impactful programming choices. His in-depth industry knowledge will further cement StarzPlay as the region’s leading streaming service delivering unmatched content.”
Tony Saab added: “Over the years StarzPlay has evolved as the leading platform for subscribers across the region offering relevant and a diverse array of content, all on a single platform. The appetite for compelling content is always evolving and therefore as a leading streaming service in the region, we will continue to offer the most sought-after content across every genre. I am excited to join StarzPlay to support its dynamic journey and look forward to advancing the content portfolio to make StarzPlay as the platform of choice for subscribers across the MENA region.”
Previously Tony was heading content and production at Intigral overseeing and leading content acquisition. Supporting the company’s content portfolio for 13 years, he was responsible for managing the operational and technology capability of Intigral’s IPTV and OTT broadcast operations. His previous roles also include Head of Resources at Sharjah Media Corporation as well as Head of Presentation at Rotana.