Turner Broadcasting System is launching its children’s channel Boing, a new version of the general entertainment channel for children, in Africa next month. The network is working with Nigerian pay-TV platform Montage and Mobile TV in South Africa to carry the channel. Aimed at kids aged four to 14, the channel includes shows such as Dexter’s Laboratory, […]
Turner Broadcasting System is launching its children’s channel Boing, a new version of the general entertainment channel for children, in Africa next month. The network is working with Nigerian pay-TV platform Montage and Mobile TV in South Africa to carry the channel.
Aimed at kids aged four to 14, the channel includes shows such as Dexter’s Laboratory, Angelo Rules, Johnny Bravo, Code Name: Kids Next Door and Dragons: Riders of Berk. Episodes from the classic franchises Batman and Thundercats will also feature.
“We are thrilled to be bringing Boing to Africa as it will diversify the programmes currently made available to our younger clientele and we are certain they will enjoy this new exciting experience. We believe this is the first step to expanding our brands to all African families,” said Pierre Branco, vice president and general manager of Turner Southern Europe and Africa.
Ahead of its African launch on 30 May, Turner has already launched the Boing brand in Italy, France, Spain and Turkey.
Additional agreements will be announced in time, making the channel available on various platforms in a number of African territories, including Nigeria, Kenya, Ghana, Zambia and Tanzania.
