The partnership aims to select and adapt standout Egyptian and Arab literary works into drama productions for Arab audiences.
In a joint effort to champion cultural and creative content, United Media Services has signed a collaboration protocol with the Juice Book Foundation to adapt prominent Egyptian and Arab literary works into drama productions tailored for Arab audiences.
The partnership focuses on identifying and transforming a diverse range of literary material—including novels, short stories and autobiographies—into screen content. This initiative aims to bridge the literary and media worlds, enhancing the visibility of Arab literature within the entertainment industry while preserving its cultural depth and artistic value.
Both organisations share a vision of integrating cultural expression with media production, reinforcing Egypt’s long-standing legacy as a cultural and media powerhouse in the Arab world. By translating significant literary works into visual storytelling, the collaboration seeks to create content that not only resonates with audiences but also honours the richness of the region’s literary and artistic heritage.
