The platform will be available from today and will have video content generated by the company.
VSN has introduced a new online VoD platform called VSN Play in response to the growing demand for specialised audiovisual content generated by VSN Wired, the first 100% digital event that took place last April.
VSN Play will host the audiovisual content regularly generated by the company: from commercial and promotional videos of solutions and systems to webinars, case studies, training and educational videos and, product demos on demand and all the videos aired at the virtual events hosted by the company.
VSN Play will allow users to explore specific contents directly from their search engine, or filtering by different categories (webinars, demos, interviews), media solutions (news production, preservation and archive, automation and distribution) or specific products (VSNExplorer MAM, VSN Crea, VSN One TV) in both English and Spanish. In addition, the videos will progressively have more subtitle options in multiple languages, such as Russian, Portuguese or Mandarin Chinese.
The objective is to provide a new space to share and consume all the company’s videos, when, where and how users want, without any time limitations.
Commenting on the new platform, Patricia Corral, VSN’s Marketing Manager, said: ”Speaking in terms of audiovisual content consumption, I think we are experiencing a genuine revolution on every industry. People have completely changed their minds when it comes to getting more information about our products and solutions.
”Now everything goes through video, many customers and partners asked us more and more access to informative videos that allow them to explore in detail a specific functionality of our solutions, for example. And that is where the idea of having a VoD platform with these features came to life, beyond our traditional webinars or the new online events we are launching”.
Corral added: ”This platform is an initiative to which the whole team is totally committed since in addition to providing us with a single virtual space with easy and quick access to gather our resources, it also opens the door to offer our prospects, customers, dealers and partners a more tailored, efficient and transparent service, even allowing the people interested in our technology to visit our entire video collection before arranging a detailed demo with our team to see if the solutions can meet their expectations.”