MAF operates 615 screens across eight markets in the Middle East.
Warner Bros. Pictures has announced the appointment of Majid Al Futtaim Leisure, Entertainment & Cinemas (MAF LEC) as its new distribution partner for the Middle East, starting with the screening of The Suicide Squad, which was released on August 5.
Warner Bros. Pictures Group comprises Warner Bros. Pictures, New Line Cinema, Warner Animation Group and DC-based film production.
Majid Al Futtaim Leisure, Entertainment & Cinemas operates 615 screens across eight markets in the Middle East and, in addition to being the region’s rapidly growing exhibitor, also operates a large regional film distribution business.
Commenting on the partnership, Ignace Lahoud, Chief Executive Officer of Majid Al Futtaim Leisure, Entertainment & Cinemas said: “Warner Bros. Pictures is one of the world’s leading film studios and Majid Al Futtaim is incredibly proud to be bringing Warner Bros.’ impressive slate of new theatrical releases to big screens across the Middle East. This is an exciting new chapter for us and underscores our commitment to provide movie lovers across the region with the ultimate entertainment experience and highly-anticipated movies from the world’s best storytellers. I have no doubt that the world-class pipeline of Warner Bros. films combined with our in-depth market knowledge and experience will drive long-term box-office growth.”
Warner Bros. Pictures’ The Suicide Squad was released in IMAX and other formats at VOX Cinemas and movie theatres across the Middle East on August 5. The superhero action-adventure from writer/director James Gunn features a collection of the most degenerate delinquents in the DC lineup. The film stars an ensemble cast including Margot Robbie (Birds of Prey, Bombshell), Idris Elba (Avengers: Infinity War), John Cena (upcoming HBO Max series Peacemaker, Bumblebee), Joel Kinnaman (Suicide Squad), with Sylvester Stallone (the Rocky Rambo and Expendabl