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WASP3D makes successful entry into Abu Dhabi

WASP3D makes successful entry into Abu Dhabi

September 10, 2010
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      WASP3D makes successful entry into Abu Dhabi

      Staff Writer by Staff Writer
      September 10, 2010
      in News, TV/Radio Deals
      ShareTweetPostEmail

      WASP3D, ADMC, EPL, UFL, BroadcastPro, Vijaya Cherian

      WASP3D makes successful entry into Abu Dhabi

      Abu Dhabi Media Company (ADMC) recently deployed a WASP3D solution to enable the live coverage and presentation of its EPL and UFL championships. Besides supplying the solution, WASP3D helped integrate its solution with all of ADMC’s various data sources, and provided on-air assistance and training to enable the successful broadcast of the two championships. 

       

      Two independent WASP3D setups have been deployed to equip ADMC studios with on-air graphics (including player statistics, match score, match summary, post match analysis, player profi le, team stats and predictions for the championships). WASP3D also provided custom interfaces to enable the easy integration of real-time live score data feeds from various sources. 

       

      "Integration with the broadcaster’s newsroom and automation solutions was crucial to this project," commented Deependra Rathi, regional business manager – WASP3D (MEA). "Our ability to provide a networked workfl ow, achieve seamless data integration with third party sources, handle complex animations and provide adequate onsite support put us at a huge advantage." 

       

      WASP3D has  also provided customised applications based on its Software Development Kit (SDK) that enables the end user to write in their  own codes should they require to add further interfaces to talk to the system. 

       

      "In most cases, end users are forced to go back to  the supplier for every future customisation but because of WASP3D’s easy- to-use tools and in-built features such as UBT,  anybody with a programming knowledge can develop varied applications with minimal efforts," explained Rathi.

       

      For UFL, ADMC  has employed WASPi Mimosa, a touch-screen based, non-linear presentation tool that enables expert match analysis. Mimosa  allows the anchor to follow a non-scripted presentation format by giving them total control over the graphics system. Telestration features are also built into the system to provide better analysis. 

       

      The production of these events is being handled  by Endemol.

       

      "We have a few support staff stationed on-site to train and provide further assistance for the project. However,  ADMC is perfectly capable of handling the system independently now and its staff are well trained," added Rathi.

      Tags: ADMCBroadcastProEPLUFLVijaya CherianWASP3D

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