One of the big puzzles that most of the older broadcasters have not been able to solve successfully is the archiving challenge. Tons of tape lying in the warehouse can be digitised. But what next? Hire people to sit and listen to those tapes for months on end and transcribe them? How many months or […]
One of the big puzzles that most of the older broadcasters have not been able to solve successfully is the archiving challenge. Tons of tape lying in the warehouse can be digitised. But what next? Hire people to sit and listen to those tapes for months on end and transcribe them? How many months or years would that take? A US-based Arab who has spent more than half his life developing human language technologies says there is now a simple and easy solution.
Machine translation (MT), automatic speech recognition, audio fingerprinting and such technologies have been used extensively in other industries for a long time and have now been developed to very high standards. Broadcasters across the world have begun to understand the potential of this technology to undertake a host of tasks that could make archiving a breeze while also ensuring that their content can be simultaneously translated into several different languages, thereby extending their reach and audience across the globe.
Mohammad Shihadah will be with us at the ASBU BroadcastPro Summit and Awards on November 11 to share the power of human language technologies. But he is only one of 25 professionals from the production, broadcast, telco and OTT industries joining us from around the MENA market to debate the business of television entertainment, its commercial viability, the technical challenges of streaming content to multiple platforms, the increasing role of IT and whether telcos are ready to face a new future in broadcast.
I am equally delighted to announce that Her Excellency Sameera Rajab, Minister of State for Information Affairs, Bahrain, will be delivering the keynote at our Summit. Her keynote comes at a time when the regions most talked about channel, Alarab, gets ready to launch. We are pleased to know the news channel’s team will be joining us for the summit and awards.
On another note, we shall end the day with a gala awards evening. We were very ambitious this year by introducing difficult categories, because our aim is and has always been to encourage the regions frontrunners and innovators both individual and corporate to come forward.
Join us for the ASBU BroadcastPro Summit to learn more and network with the largest regional gathering of industry professionals. See you on November 11.