Canon is launching the EOS C700 Digital Cinema Camera at CABSAT. With an all-new modular design aimed at high-end cinema production, the C700 is the latest offering in Canon's popular EOS range.
Canon is launching the EOS C700 Digital Cinema Camera at CABSAT. With an all-new modular design aimed at high-end cinema production, the C700 is the latest offering in Canon’s popular EOS range. Featuring a Super35mm sensor that shoots up-to 4.5K, numerous recording options, and an upcoming RAW update, the C700 is a much awaited release from Canon.
There are only four units of the camera, one of which will be showcased at CABSAT.
Alongside the EOS C700, Canon will also launch its XC15 4K UHD camcorder with stills capability, aimed at news gatherers and independent or documentary filmmakers.
Canon is also partnering with Gamma Engineering, a production house to power up the stand and will be demonstrating The Russian Arm, which is essentially an aerial filming and multi-dimensional travelling solution.
Anurag Agrawal, Managing Director, Canon Middle East, said: Our engagement with filmmakers is a journey which we started many years ago and has always given us an opportunity to highlight our support to women. It is a great sign of optimism and encouragement for all women in the region which coincides with our corporate philosophy of Kyosei that lies at the heart of our brand, philosophy and brand awareness. We will continue to provide support to the filmmaking industry and introduce our latest products.
Also on show will be Canon cinema cameras, lenses and 4K technology workflow solutions as well as post production solutions.
“We will work very closely with the film and broadcast industry along with production houses to demonstrate how Canon technology can be an integral part of creative workflow and help achieve outstanding content,” said Venkatasubramanian Hariharan, Business Unit Director, B2C Canon Middle East
Nayla Al Khaja will join a discussion with fellow female filmmakers on March 22nd, on the topic of Women Filmmakers in the Arab World. Hosted by Canon, together with The Scene Club, the discussion will focus on challenges and opportunities for women from the region in the film industry, and how they can take their ambitions to the big screen.
Speaking about the panel discussion, Nayla Al Khaja said: The Middle East region is recognised for its thriving creativity, and the availability of Canons flagship camera, the EOS C700, will bring to life films that appeal to the world. Filmmakers in the region realise the potential of combining creativity with technology, and this camera does just that, right from feature films to documentaries and TV series. The demand for 4K quality requires uncompromising quality and with the EOS C700, we are setting the stage for a giant leap forward for the film fraternity.