Visitors experienced a curated showcase from NMK’s key partners, each representing the forefront of their categories.
Fresh off its participation at SLS Expo 2025, NMK Electronics has reaffirmed its status as a major distributor of professional AV, lighting and communication solutions in the Middle East. The three-day event, which brought together top-tier lighting, AV, and control technology brands from across the region, served as a platform for NMK to demonstrate its capacity to deliver end-to-end AV solutions tailored to real-world applications.
With a significantly expanded presence at Booths 1A61 and 1B61 in Hall 1, NMK’s 220-sqm space hosted an interactive showcase of cutting-edge technologies and product launches from its global partners. From projection mapping and signal distribution to audio reinforcement and control systems, every element of the stand was designed to function as a live, working environment, allowing visitors to experience the technology in action.
Alex Kemanes, Regional Middle East Director at NMK Electronics, said: “As demand for professional AV solutions accelerates across the region, our presence at SLS Expo wasn’t just about showcasing products, it was about demonstrating leadership. Pro AV partners and end users in the UAE and Saudi Arabia are looking for more than just technology, they need scalable, reliable solutions that can support the region’s most ambitious projects. That’s exactly what we are here to deliver.”
Peter Herring, Group Technical Director at NMK Electronics, added: “What we brought to SLS Expo 2025 was an immersive experience and showcase. From signal distribution, networking and projection mapping to audio reinforcement and control interfaces, every section of the booth was designed to showcase real-world applications. It’s more than a product display — it’s a working environment built to demonstrate how NMK can offer everything under one roof from some of the best brands in the industry.”
Headlining the booth was Epson, transforming the ceiling into a 6×6 meter canvas of stars and sky through immersive digital projection, powered by 7th Sense and Scalable Displays for seamless playback and alignment. INFiLED drew attention with versatile LED pillars suited for both indoor and outdoor spaces, while Chauvet’s hourly light shows showcased professional-grade lighting in action.
Shure debuted its latest in live event tech, including the Axient Digital PSM system, and Riedel Communications demonstrated flexible, real-time signal distribution using SMPTE 2110. L-Acoustics led the Live Sound Zone with its next-generation L2 system, and Televic and Arthur Holm introduced advanced conferencing and display solutions.
Allen & Heath chose SLS 2025 for the global launch of its new QU 5 mixer, further extending its reputation for innovation in live audio. Behind the scenes, Luminex technology ensured seamless monitoring and control, while QSC’s trusted K Series loudspeakers remained a highlight for attendees interested in rental and fixed-installation sound solutions.
Rounding out the exhibit was a broad array of trusted brands including Peerless-AV, Lightware, SurgeX, Analog Way, Ampetronic, WilliamsAV, SRS, AVID, Neutrik, MILOS and Middle Atlantic—together forming a comprehensive showcase of the latest AV technology shaping the industry in the region.
