Zenterio, will demonstrate the company's vision for the future of TV experience with its Zenterio TV platform for 4K and legacy CPE, as well as Zenterio Cloud.
At IBC 2018, television, analytics, and advertising solutions provider, Zenterio, will demonstrate the company’s vision for the future of TV experience with its Zenterio TV platform for 4K and legacy CPE, as well as Zenterio Cloud.
Zenterio will introduce Zenterio TV, a TV entertainment experience platform comprised of client software, UI, and cloud components. The product offers pre-integrated, OTT content and apps, including YouTube, Netflix, and others, combined with support for DVB and IPTV.
Zenterio TV includes cloud-based tools that make the client independent from the backend, allowing quick customisation and optimisation of content layout, UI, and content presentation. Operators can reportedly create a tailor-made experience for viewers using the platform’s content layout and editorial content tools. As an HTML and native application platform, Zenterio TV ensures seamless integration on high-end 4K and legacy customer premise equipment, allowing operators to deliver a rich television experience to all subscribers, the release stated.
At IBC2018, Zenterio will demonstrate the various capabilities of its Zenterio Cloud solution, including content aggregation, business intelligence, and home automation. Zenterio will also showcase advertising tools developed by its subsidiary company, AdScribe. AdScribe works with Zenterio customers, other pay-TV operators, and media companies to monetise their platforms through the introduction of highly targeted advertising and content promotion.
