OTT transformed the digital landscape for brands, content creators and broadcasters – and the pandemic transformed OTT. A recent roundtable, hosted by BroadcastPro ME in conjunction with Edgio (formerly Limelight), ...
With the growth and penetration of smart TVs as the main device for converged media consumption, it is possible to eliminate the two-silo security approach and leverage a converged security ...
Video providers should consider leveraging next-generation technology to enhance viewer experience.
The popular CEO panel was back at the ASBU BroadcastPro Summit, with industry stakeholders examining the status quo and discussing their plans for 2022 and strategies to maintain a commercially ...
With the rise in prominence of streaming services, winning share of time, mind and wallet has become critical in an increasingly crowded market. This panel explored new strategies and discussed ...
Viu recently announced impressive growth numbers for H1 2021, especially in Southeast Asia. BroadcastPro ME caught up with Rohit D’silva, Chief Business Officer for Middle East and South Africa, to ...
The new content creation and production company will offer scripted and non-scripted shows targeting all entertainment platforms across the pan-Arab market.
Ninetnine and Dish Network have decided to launch the channels free-to-air based on the uptake of AVOD services across the US over the past year.
Revenues will triple in India and the US where AVOD revenues are set to triple between 2020 and 2026 to $31bn.
As the streaming market becomes more crowded and audiences flit between services, we will likely see combinations of both subscription and ad-supported models, says Ariff Sidi of Verizon Media.
The move is part of Weyyak's ongoing expansion with TPay Mobile, its telecom aggregation partner and digital payment enabler.
Over the Top (OTT) streaming services offered up by Subscription and Advertising Video on Demand (SVOD & AVOD) companies risk significant revenue seepage as a result of a poor advertising ...
