Embracing the personal approach
Streaming services acknowledge that personalisation is the cornerstone of an enhanced entertainment experience. However, its efficacy hinges on a raft of factors that shape its success or failure. In a ...
Streaming services acknowledge that personalisation is the cornerstone of an enhanced entertainment experience. However, its efficacy hinges on a raft of factors that shape its success or failure. In a ...
Panelists explored local and hyperlocal trends, OTT strategies, the Saudi sports market and other topics relevant to Media and Entertainment in the Arab world at the conference.