ABCOM will be displaying the partners’ solutions at the inaugural edition of Integrate Middle East event.
ABCOM Distribution LLC, a premier distributor specialising in solutions at the intersection of audio-visual (AV) and IT, has partnered with five reputable technology brands — New York-headquartered Videri, UK-based Octopus, CVTE-owned QSTECH, Motorola Solutions-owned AVA and OpenPath — creating a comprehensive ecosystem of cutting-edge solutions providers and solidifying its position in audio-visual services
ABCOM’s strategic partnerships bring to the regional AV industry a host of novel and connected solutions from global brands, in a landmark development with implications for customers.
ABCOM will be displaying the partners’ solutions in a dedicated booth at the upcoming Integrate Middle East event. Scheduled from 16-18 at the World Trade Centre – Dubai.
Pradeep Kumar, General Manager, ABCOM Distribution LLC, said: “Facilitating the entry of AV stalwarts such as Videri into the Middle East is a new feather in ABCOM’s cap. We are geared toward strategic expansion, as well as the creation of an ecosystem of niche partners, whose innovative solutions will together give the regional AV industry a boost in efficiency, value creation, and customer-centric outcomes. The partnerships will empower ABCOM’s extensive dealer networks and clients to stay ahead of the curve by giving access to an ecosystem that characterizes global innovation and excellence in AV systems.”
Videri specialises in custom software development, digital signage, video analytics, and data management solutions for businesses in industries as diverse as retail, sports, and entertainment. It is especially geared toward solving problems, such as content overload and disorganisation, that businesses face in today’s hyper-digital working conditions. Videri’s problem-solving strategies, embodied by its Cloud services and over 100,000 Canvases deployed worldwide, have boosted customer engagement by 4X and increased retail sales by 30%, on average.
In reference to Videri’s expansion into the Middle East as a platform for Digital Signage, Jackie Cooper, Head of Channel & Partnerships at Videri – New York, emphasised the company’s enterprise-focused approach, said: “Videri is at the forefront of digital signage sophistication, offering comprehensive turnkey solutions that embody customisation, seamless cloud connectivity, and exceptional programmability. With our advanced Videri CMS (Content Management System), we provide unparalleled flexibility and control over the content, application delivery that further enhances our state-of-the-art Digital Canvas. The demand for such cutting-edge technology is particularly evident in the Middle East, and we are fully equipped to meet this high demand by leveraging the extensive networks of ABCOM.”