The series' script is penned by Foad Yammine and Rami Awad, alongside director Mayar Al Nouri, who makes his debut as a television director.
Amazon has acquired the global rights to the Lebanon-based dramedy Self Modulation from producers Falcon Films and Arna Media for its streaming platform, Prime Video.
This marks a historic moment as Self Modulation becomes the first Arabic TV series ever sold to the streaming giant. The title is part of a multi-show deal partly financed by Arna Media, which plans to invest in two projects annually with Falcon Films.
Produced by Sobhi Sannan, Rami Sannan, and Raed Sannan for Falcon Films, and Nadezda Motina and Aram Hovhannisyan for Arna Media, the 10-episode series is set to air in Q2 2024. It is written by Foad Yammine, Rami Awad, and director Mayar Al Nouri.
Starring Maxim Khalil, Carole El Hajj, and Natasha Choufani, Self Modulation follows the story of Ahmad, a Syrian man living illegally in Lebanon whose life takes a dramatic turn after witnessing a tragic event. As he navigates his way through a job at a suicide hotline centre, Ahmad’s dreams of fame and recognition lead him down a path of deception and destruction.
Falcon Films, based in Beirut and Dubai, is an independent production and distribution company known for titles such as Downtown for Jawwy STC, 8 Days for MBC Shahid, and The Chamber for StarzPlay Arabia.
Arna Media, based in Moscow, is an independent distribution company focusing on local language and international feature films for the Russian market. Their upcoming releases include Civil War from A24, Longlegs from BlackBear, Night At Zooapocalypse from Anton, and Bride Hard from WME.
Rami Sannan, MD of Falcon Films, said: “We are eagerly anticipating the imminent release of the series on Amazon and are eager to hear the audience’s response. From the outset, our goal has been to showcase our capability to produce content with global appeal, reaching audiences beyond the Middle East.”
