IP Showcase will highlight the progress in the adoption of media over IP.
The Audio Engineering Society (AES), Alliance for IP Media Solutions (AIMS), Advanced Media Workflow Association (AMWA), European Broadcasting Union (EBU), Society of Motion Picture and Technology Engineers (SMPTE), and the Video Services Forum (VSF) have announced the IP Showcase will be at IBC 2022, live at RAI Amsterdam, from September 9-12, in rooms G102/G103.
Speaking about the event, Andrew Starks, Marketing Workgroup Chair at AIMS, said: “We’re very excited that the IP Showcase will be part of the show this year. So much has happened since we last met in person in Amsterdam. While we’ve done a lot in the virtual realm to keep up the momentum of IP adoption, the IP Showcase at IBC2022 will be a fantastic opportunity for us to report the progress our organisations have made with IP standards, share user stories, and provide resources people can use as they make plans to transition to open-standards IP technology.”
The IP Showcase is committed to educating attendees at major industry events on the business and creative potential of IP media solutions. At IBC2022, the IP Showcase will be focused on the progress in SMPTE ST 2110, AES 67, and IPMX that supports scalable, flexible, affordable, and accessible IP media systems and continues to address market requirements as media operations move toward all-IP connectivity and content delivery to multiscreen platforms. IP Showcase organisers are hosting both technical presentations and demonstrations that provide useful guidance and examples to media organisations making this critical shift.
IBC2022 attendees will get to know more about the work happening within SMPTE, AES, EBU, VSF, and AMWA; how the evolving SMPTE ST 2110 standards and the AMWA NMOS technology stack are improving media workflows; and how the Internet Protocol Media Experience (IPMX) proposed set of open standards and specifications is being implemented, and its future possibilities. Along with technical paper presentations on these and other topics, the IP Showcase will feature basic tutorials tailored to newcomers in the field of IP video production, as well as case studies from real-world installations.
