• Latest
  • Trending
  • All
  • News
  • TV/Radio Deals
  • Film partnerships
  • New appointments
  • Production
  • TV Channels
ViacomCBS changes name to Paramount, unveils global expansion plans

ViacomCBS changes name to Paramount, unveils global expansion plans

February 16, 2022
How the UAE is forging a new frontier in space technology

How the UAE is forging a new frontier in space technology

May 20, 2025
Ad 1 Ad 3
How the UAE is forging a new frontier in space technology

How the UAE is forging a new frontier in space technology

May 20, 2025
Asghar Farhadi to lead screenwriting and directing masterclass in Dubai

Asghar Farhadi to lead screenwriting and directing masterclass in Dubai

May 20, 2025
The expanding role of AI in broadcast

The expanding role of AI in broadcast

May 20, 2025
Qualcomm and e& join forces to advance UAE’s 5G and edge AI

Qualcomm and e& join forces to advance UAE’s 5G and edge AI

May 20, 2025
Sonos debuts in Saudi Arabia as headline sponsor of SLS Expo 2025

Sonos debuts in Saudi Arabia as headline sponsor of SLS Expo 2025

May 20, 2025
Fionnuala Halligan joins Red Sea Film Foundation as Director of Int’l Programmes

Fionnuala Halligan joins Red Sea Film Foundation as Director of Int’l Programmes

May 20, 2025
TwelveP Animation and Powerkids Entertainment to co-produce first international animated series from Abu Dhabi

TwelveP Animation and Powerkids Entertainment to co-produce first international animated series from Abu Dhabi

May 20, 2025
Sony Pictures Television signs deal with Turkey’s Sinema TV

SunStreet and Harbor House partner to expand Gulf media presence

May 20, 2025
Strata Manufacturing delivers first batch of 24 T-Foils for SailGP’s F50

Strata Manufacturing delivers first batch of 24 T-Foils for SailGP’s F50

May 19, 2025
Qatar launches national initiative to mark ITU’s 160th anniversary

Qatar launches national initiative to mark ITU’s 160th anniversary

May 19, 2025
Vuz secures IFC investment in $12m pre-series C round

Vuz secures IFC investment in $12m pre-series C round

May 19, 2025
  • Advertise
  • Subscribe
  • Magazine Archive
  • Directory
  • Contact
Tuesday, May 20, 2025
  • Login
BroadcastPro ME
  • News
    • All
    • Analyst Reports
    • AV
    • Cinema Theatres
    • Esports
    • Film partnerships
    • International News
    • Mergers/Acquisitions
    • New appointments
    • OTT/Video Streaming
    • Podcasting
    • Production
    • Satellite/Comms
    • TV/Radio Deals
    How the UAE is forging a new frontier in space technology

    How the UAE is forging a new frontier in space technology

    How the UAE is forging a new frontier in space technology

    How the UAE is forging a new frontier in space technology

    Asghar Farhadi to lead screenwriting and directing masterclass in Dubai

    Asghar Farhadi to lead screenwriting and directing masterclass in Dubai

    Qualcomm and e& join forces to advance UAE’s 5G and edge AI

    Qualcomm and e& join forces to advance UAE’s 5G and edge AI

    Fionnuala Halligan joins Red Sea Film Foundation as Director of Int’l Programmes

    Fionnuala Halligan joins Red Sea Film Foundation as Director of Int’l Programmes

    TwelveP Animation and Powerkids Entertainment to co-produce first international animated series from Abu Dhabi

    TwelveP Animation and Powerkids Entertainment to co-produce first international animated series from Abu Dhabi

    Sony Pictures Television signs deal with Turkey’s Sinema TV

    SunStreet and Harbor House partner to expand Gulf media presence

    Strata Manufacturing delivers first batch of 24 T-Foils for SailGP’s F50

    Strata Manufacturing delivers first batch of 24 T-Foils for SailGP’s F50

    Qatar launches national initiative to mark ITU’s 160th anniversary

    Qatar launches national initiative to mark ITU’s 160th anniversary

    Vuz secures IFC investment in $12m pre-series C round

    Vuz secures IFC investment in $12m pre-series C round

    Trending Tags

    • broadcast
    • MENA broadcast
    • ConnecTech2019
  • Tech Features
    • All
    • CASE STUDIES
    • New Media
    • REVIEWS
    • TV/Radio Deals
    • Updates from FOMEX
    • Virtual Production Series
    The expanding role of AI in broadcast

    The expanding role of AI in broadcast

    The power of podcasts and audio streaming in MENA

    The power of podcasts and audio streaming in MENA

    Tech strategies for an evolving modern MENA media ecosystem

    Tech strategies for an evolving modern MENA media ecosystem

    SMF and FOMEX bring top industry leaders together in Riyadh – Part II

    SMF and FOMEX bring top industry leaders together in Riyadh – Part IV

    SMF and FOMEX bring top industry leaders together in Riyadh – Part I

    SMF and FOMEX bring top industry leaders together in Riyadh – Part III

    SMF and FOMEX bring top industry leaders together in Riyadh – Part II

    SMF and FOMEX bring top industry leaders together in Riyadh – Part II

    SMF and FOMEX bring top industry leaders together in Riyadh – Part I

    SMF and FOMEX bring top industry leaders together in Riyadh – Part I

    Transforming the entertainment experience with tech

    Transforming the entertainment experience with tech

    Media leaders embrace digital transformation

    Media leaders embrace digital transformation

    Broadcasting beyond borders

    Broadcasting beyond borders

    Trending Tags

    • Videos
      Ignacio Gonzalez-Nuñez on Eutelsat’s new offering and market leadership

      Ignacio Gonzalez-Nuñez on Eutelsat’s new offering and market leadership

      Francesco Cataldo on iKO Media Group’s CABSAT showcase and broadcast trends

      Francesco Cataldo on iKO Media Group’s CABSAT showcase and broadcast trends

      Deepraj Sandhar on Ross Video’s Middle East growth and broadcast tech trends

      Deepraj Sandhar on Ross Video’s Middle East growth and broadcast tech trends

      Reema Omari

      Reema Omari on Universal Satcom’s growth and connectivity solutions

      Mustafa Afifi

      Mustafa Afifi of Rivada Space on Outernet’s impact in the Middle East

      Don

      ST Engineering iDirect CEO Don Claussen on Mideast ties and satellite strategy

      KSASummit

      Transforming Arabic Content: Studios, Producers and Regional Impact

      Bringing Real-Time Audience Insights to Linear Broadcast TV – A First and Exclusive

      Bringing Real-Time Audience Insights to Linear Broadcast TV – A First and Exclusive

      The Power of Podcasts & Audio Streaming in Saudi Arabia

      The Power of Podcasts & Audio Streaming in Saudi Arabia

    • Opinion
      YouTube in Ramadan: The silent giant

      YouTube in Ramadan: The silent giant

      Evision’s transformation proves that business acumen and passion drive success

      Sport’s Growing Grip on MENA Media

      MEASA’s media and communications innovations set new benchmarks beyond regional boundaries

      MEASA’s media and communications innovations set new benchmarks beyond regional boundaries

      Integrate ME 2023 brings its inaugural edition to successful conclusion

      Empowering the next generation of content creation and live broadcasting with AV PRO

      Decoding the Ramadan Drama Phenomenon: What Makes a Winner?

      Decoding the Ramadan Drama Phenomenon: What Makes a Winner?

      Reviving cultural identity through native storytelling in Abu Dhabi

      Reviving cultural identity through native storytelling in Abu Dhabi

      Why it’s game on for broadcasters of live sport

      Why it’s game on for broadcasters of live sport

      Evision’s transformation proves that business acumen and passion drive success

      Saudi Arabia emerges as the epicentre of Media & Entertainment in 2025

      Film and Beyond: Leapfrogging into the global screen industry

      Film and Beyond: Leapfrogging into the global screen industry

      Staying Safe and Ensuring Continuity with Cloud Playout

      Staying Safe and Ensuring Continuity with Cloud Playout

    • Interviews
      • All
      • Lounge
      Breaking barriers, building futures: The new face of IABM

      Breaking barriers, building futures: The new face of IABM

      New Leadership, Same Strategy, Sharpened Focus

      New Leadership, Same Strategy, Sharpened Focus

      Creating Captain Shedeed: A superhero with Arab roots

      Creating Captain Shedeed: A superhero with Arab roots

      UAE Pro League flips the field

      UAE Pro League flips the field

      Bringing the wild to the Middle East

      Bringing the wild to the Middle East

      Shades of success

      Shades of success

      Navigating the news wave

      Navigating the news wave

      From archive to asset

      From archive to asset

      Clarity in motion

      Clarity in motion

      Using AI to keep history real

      Using AI to keep history real

    • Products
    • Magazine Archive
      • BroadcastPro ME Magazine
      • PRO Directory
    • Events
      • News from Events
      • Upcoming Events
      DICM

      DICM

      IBC Show

      IBC 2025

      MPTS

      CABSAT2025

      CABSAT2025

      NAB Show

    No Result
    View All Result
    BroadcastPro ME
    • News
      • All
      • Analyst Reports
      • AV
      • Cinema Theatres
      • Esports
      • Film partnerships
      • International News
      • Mergers/Acquisitions
      • New appointments
      • OTT/Video Streaming
      • Podcasting
      • Production
      • Satellite/Comms
      • TV/Radio Deals
      How the UAE is forging a new frontier in space technology

      How the UAE is forging a new frontier in space technology

      How the UAE is forging a new frontier in space technology

      How the UAE is forging a new frontier in space technology

      Asghar Farhadi to lead screenwriting and directing masterclass in Dubai

      Asghar Farhadi to lead screenwriting and directing masterclass in Dubai

      Qualcomm and e& join forces to advance UAE’s 5G and edge AI

      Qualcomm and e& join forces to advance UAE’s 5G and edge AI

      Fionnuala Halligan joins Red Sea Film Foundation as Director of Int’l Programmes

      Fionnuala Halligan joins Red Sea Film Foundation as Director of Int’l Programmes

      TwelveP Animation and Powerkids Entertainment to co-produce first international animated series from Abu Dhabi

      TwelveP Animation and Powerkids Entertainment to co-produce first international animated series from Abu Dhabi

      Sony Pictures Television signs deal with Turkey’s Sinema TV

      SunStreet and Harbor House partner to expand Gulf media presence

      Strata Manufacturing delivers first batch of 24 T-Foils for SailGP’s F50

      Strata Manufacturing delivers first batch of 24 T-Foils for SailGP’s F50

      Qatar launches national initiative to mark ITU’s 160th anniversary

      Qatar launches national initiative to mark ITU’s 160th anniversary

      Vuz secures IFC investment in $12m pre-series C round

      Vuz secures IFC investment in $12m pre-series C round

      Trending Tags

      • broadcast
      • MENA broadcast
      • ConnecTech2019
    • Tech Features
      • All
      • CASE STUDIES
      • New Media
      • REVIEWS
      • TV/Radio Deals
      • Updates from FOMEX
      • Virtual Production Series
      The expanding role of AI in broadcast

      The expanding role of AI in broadcast

      The power of podcasts and audio streaming in MENA

      The power of podcasts and audio streaming in MENA

      Tech strategies for an evolving modern MENA media ecosystem

      Tech strategies for an evolving modern MENA media ecosystem

      SMF and FOMEX bring top industry leaders together in Riyadh – Part II

      SMF and FOMEX bring top industry leaders together in Riyadh – Part IV

      SMF and FOMEX bring top industry leaders together in Riyadh – Part I

      SMF and FOMEX bring top industry leaders together in Riyadh – Part III

      SMF and FOMEX bring top industry leaders together in Riyadh – Part II

      SMF and FOMEX bring top industry leaders together in Riyadh – Part II

      SMF and FOMEX bring top industry leaders together in Riyadh – Part I

      SMF and FOMEX bring top industry leaders together in Riyadh – Part I

      Transforming the entertainment experience with tech

      Transforming the entertainment experience with tech

      Media leaders embrace digital transformation

      Media leaders embrace digital transformation

      Broadcasting beyond borders

      Broadcasting beyond borders

      Trending Tags

      • Videos
        Ignacio Gonzalez-Nuñez on Eutelsat’s new offering and market leadership

        Ignacio Gonzalez-Nuñez on Eutelsat’s new offering and market leadership

        Francesco Cataldo on iKO Media Group’s CABSAT showcase and broadcast trends

        Francesco Cataldo on iKO Media Group’s CABSAT showcase and broadcast trends

        Deepraj Sandhar on Ross Video’s Middle East growth and broadcast tech trends

        Deepraj Sandhar on Ross Video’s Middle East growth and broadcast tech trends

        Reema Omari

        Reema Omari on Universal Satcom’s growth and connectivity solutions

        Mustafa Afifi

        Mustafa Afifi of Rivada Space on Outernet’s impact in the Middle East

        Don

        ST Engineering iDirect CEO Don Claussen on Mideast ties and satellite strategy

        KSASummit

        Transforming Arabic Content: Studios, Producers and Regional Impact

        Bringing Real-Time Audience Insights to Linear Broadcast TV – A First and Exclusive

        Bringing Real-Time Audience Insights to Linear Broadcast TV – A First and Exclusive

        The Power of Podcasts & Audio Streaming in Saudi Arabia

        The Power of Podcasts & Audio Streaming in Saudi Arabia

      • Opinion
        YouTube in Ramadan: The silent giant

        YouTube in Ramadan: The silent giant

        Evision’s transformation proves that business acumen and passion drive success

        Sport’s Growing Grip on MENA Media

        MEASA’s media and communications innovations set new benchmarks beyond regional boundaries

        MEASA’s media and communications innovations set new benchmarks beyond regional boundaries

        Integrate ME 2023 brings its inaugural edition to successful conclusion

        Empowering the next generation of content creation and live broadcasting with AV PRO

        Decoding the Ramadan Drama Phenomenon: What Makes a Winner?

        Decoding the Ramadan Drama Phenomenon: What Makes a Winner?

        Reviving cultural identity through native storytelling in Abu Dhabi

        Reviving cultural identity through native storytelling in Abu Dhabi

        Why it’s game on for broadcasters of live sport

        Why it’s game on for broadcasters of live sport

        Evision’s transformation proves that business acumen and passion drive success

        Saudi Arabia emerges as the epicentre of Media & Entertainment in 2025

        Film and Beyond: Leapfrogging into the global screen industry

        Film and Beyond: Leapfrogging into the global screen industry

        Staying Safe and Ensuring Continuity with Cloud Playout

        Staying Safe and Ensuring Continuity with Cloud Playout

      • Interviews
        • All
        • Lounge
        Breaking barriers, building futures: The new face of IABM

        Breaking barriers, building futures: The new face of IABM

        New Leadership, Same Strategy, Sharpened Focus

        New Leadership, Same Strategy, Sharpened Focus

        Creating Captain Shedeed: A superhero with Arab roots

        Creating Captain Shedeed: A superhero with Arab roots

        UAE Pro League flips the field

        UAE Pro League flips the field

        Bringing the wild to the Middle East

        Bringing the wild to the Middle East

        Shades of success

        Shades of success

        Navigating the news wave

        Navigating the news wave

        From archive to asset

        From archive to asset

        Clarity in motion

        Clarity in motion

        Using AI to keep history real

        Using AI to keep history real

      • Products
      • Magazine Archive
        • BroadcastPro ME Magazine
        • PRO Directory
      • Events
        • News from Events
        • Upcoming Events
        DICM

        DICM

        IBC Show

        IBC 2025

        MPTS

        CABSAT2025

        CABSAT2025

        NAB Show

      No Result
      View All Result
      BroadcastPro ME
      No Result
      View All Result
      AMT Ad SimplyLive Ad ibc Ad Rossvideo Ad
      Home News International News

      ViacomCBS changes name to Paramount, unveils global expansion plans

      Staff Reporter by Staff Reporter
      February 16, 2022
      in International News, News
      ViacomCBS changes name to Paramount, unveils global expansion plans
      ShareTweetPostEmail

      The new Paramount name will help reflect brands including Paramount Pictures, Showtime, Paramount Television Studios and Paramount Network.

      ViacomCBS has changed its corporate name to Paramount, effective February 16, bringing together its portfolio of premium entertainment properties under a new parent company name.

      Shari Redstone, Non-Executive Chair of the company’s Board of Directors, said: “Paramount is an idea: A promise to be the best. That promise has always been at the centre of what we aspired to build as the steward of more than a century of cinematic excellence, and with businesses and brands that have defined and redefined entertainment for generation after generation. We have made enormous progress, and I have never been more excited about the future of this company.”

      Bob Bakish, President and Chief Executive Officer, added: “Paramount’s iconic peak represents a rich history for our company as pioneers in the Golden Age of Hollywood. Today, as we embrace the Paramount name, we are pioneers of an exciting new future.”

      The company’s shares will trade on the Nasdaq stock exchange as PARAA (Class A common), PARA (Class B common) and PARAP (Preferred Stock), beginning with trading on February 17, 2022, at 9:30 AM ET.

      In addition to the name change, the company detailed plans to accelerate the global momentum behind Paramount+, unveiling new content, enhanced product offerings and continued international expansion at its investor event.

      Bakish continued: “We see a huge global opportunity in streaming, a much larger potential market than can be captured by linear TV and film alone. We’re excited about our ability to not just compete, but thrive, creating significant value for both consumers and shareholders. How? Because we’re broader in four key areas: our diverse content, streaming model, a mix of platforms and global reach. As we look forward, the size of the opportunity we see is matched only by our ambition to seize it.”

      Paramount+ will continue to deliver what the company said is the most diverse content offering in streaming across every genre at scale, including franchise extensions and all-new buzzworthy originals spanning must-see movies, scripted dramas, unscripted reality TV, comedy, kids and family, sports, news, specials and events to super-serve the entire household.

      Tanya Giles, Chief Programming Officer, Streaming, stated: “On Paramount+, we have something for everyone. We are taking our broad content offering and deepening it with more content in key categories, building on our treasure trove of IP to create lasting, hit franchises.”

      The company announced that starting with 2024 film releases, Paramount+ will become the streaming home for all new Paramount Pictures movies in the US following their theatrical runs.

      ViacomCBS will continue the global expansion of Paramount+ in 2022. The company announced that Paramount+ will make its debut in France as an exclusive bundle with Canal+ Group. Paramount+ will also be available on an a la carte and direct-to-consumer basis in the French market.

      Tom Ryan, President and CEO, Streaming, commented: “We’re continuing to leverage our global footprint and long-standing relationships to expand Paramount+ into new markets with enormous potential quickly and economically.”

      With Paramount+ and SkyShowtime, the company will have streaming services available in more than 60 markets across the UK, Latin America, Canada, Australia, South Korea, the Caribbean and all major markets in Europe by the end of 2022. In 2023, the company will look to Asia, Africa and the Middle East, building on Paramount+’s momentum to grow its presence in every region of the world.

      Starting this summer in the US, Paramount+ subscribers will be able to upgrade their subscription to a bundle that includes the SHOWTIME service through two plans: $11.99 for the Paramount+ Essential tier and Showtime and $14.99 for the Paramount+ Premium tier and Showtime.

      Showtime will also remain available as a standalone premium OTT subscription service and through various third-party streaming platforms.

      The company delivered more than 56m total global streaming subscribers and 84% revenue growth in the direct-to-consumer segment in 2021.

      As a result of its streaming momentum and incremental investments, the company is raising its global streaming subscriber goal from 65m-75m global streaming subscribers to more than 100m subscribers by year-end 2024. The company is also raising its 2024 DTC revenue goal from $6bn to $9bn.

      Naveen Chopra, Executive Vice President, Chief Financial Officer, remarked: “In just one year, Paramount+ has outperformed all expectations. Our powerful content, marketing and distribution engines drove explosive growth as further proof of our ability to establish a sustainable, large scale streaming business with a differentiated global playbook.”

      Tags: Canal+ GroupParamountSkyShowtimeViacomCBS

      Related Posts

      OSN and All3Media International ink new content deal

      OSN and All3Media International ink new content deal

      March 7, 2022
      Amazon appoints Kelly Day to lead Prime Video International

      Amazon appoints Kelly Day to lead Prime Video International

      December 1, 2021
      ViacomCBS promotes Scott Mills to CEO of BET

      ViacomCBS promotes Scott Mills to CEO of BET

      November 23, 2021
      ViacomCBS changes content leadership structure

      ViacomCBS adds 4.3m streaming subscribers in Q3

      November 8, 2021
      ABC appoints Brianna Bennett to lead drama development team

      ABC appoints Brianna Bennett to lead drama development team

      October 19, 2021
      ViacomCBS brings preschool series ‘Anna & Friends’ to MENA, Europe and APAC

      ViacomCBS brings preschool series ‘Anna & Friends’ to MENA, Europe and APAC

      October 12, 2021

      Related News

      OSN and All3Media International ink new content deal

      OSN and All3Media International ink new content deal

      March 7, 2022
      Amazon appoints Kelly Day to lead Prime Video International

      Amazon appoints Kelly Day to lead Prime Video International

      December 1, 2021
      ViacomCBS promotes Scott Mills to CEO of BET

      ViacomCBS promotes Scott Mills to CEO of BET

      November 23, 2021
      ViacomCBS adds 4.3m streaming subscribers in Q3

      ViacomCBS adds 4.3m streaming subscribers in Q3

      November 8, 2021
      ABC appoints Brianna Bennett to lead drama development team

      ABC appoints Brianna Bennett to lead drama development team

      October 19, 2021
      More Related News

      BroadcastPro ME

      • About
      • Advertise
      • Subscribe
      • Magazine Archive
      • Directory
      • Contact
      • Privacy

      Follow us on Social Media

      No Result
      View All Result
      • News
      • Tech Features
      • Videos
      • Opinion
      • Interviews
      • Products
      • Magazine Archive
        • BroadcastPro ME Magazine
        • PRO Directory
      • Events

      Welcome Back!

      Login to your account below

      Forgotten Password?

      Create New Account!

      Fill the forms bellow to register

      All fields are required. Log In

      Retrieve your password

      Please enter your username or email address to reset your password.

      Log In