The series will open doors to one of the most private groups of car collectors in the world—Supercar Owners Circle—for the first time.
Mediafisch CEO Björn Hering has announced that the company, together with Zurich-based Elysian Fields, is developing a new unscripted television series, titled My Perfect Supercar, in association with Supercar Owners Circle (SOC).
Established in 2014, Supercar Owners Circle is headquartered in Switzerland and is known for its billionaire members, as well as for hosting international-prestige car events including the annual Swiss gathering of supercars. Club membership is global and exclusive, capped at 150 auto enthusiasts, offering its members premium services to help them maintain their luxury and race-car automobiles. SOC partners with car manufacturers such as Pagani, Lamborghini, Bugatti, Aston Martin, Koenigsegg, and McLaren.
My Perfect Supercar will be a six-part, host-led series that will open doors to one of the most private groups of car collectors in the world—Supercar Owners Circle—for the first time. The series will be a travelogue that will embark on a global journey to witness and hear the stories of some of the rarest cars that had, until now, been hidden from view. The show will capture the cars being driven on some of the most iconic roads and race tracks on the planet.
BAFTA-winning and Emmy-nominated director/producer Rupert Smith is consulting on the project. He has directed over 50 episodes of BBC’s Top Gear America and Fastest Car for Netflix (S2, 2019), as well as several car commercials for Jaguar, Lexus, BMW and others. Hering’s production credits include a variety of non-scripted and scripted TV and film programmes. His programme Joya Rennt won an International Emmy nomination. Hering is also co-founder of international film company , co-based in Mexico, Colombia, Toronto, and Switzerland.
Speaking about the partnership, Björn Hering said: “Mediafisch is thrilled to partner with Florian Lemberger and his team who created the world’s most exclusive automotive club –Supercar Owners Circle. My Perfect Supercar will take audiences into SOC’s private world, showcasing the most outstanding supercars, introducing some of the impressive Members as they race their cars in the most beautiful locales.
Florian Lemberger, SOC Founder & Chairman added: “Supercar Owners Circle is extremely pleased to partner with Mediafisch and Elysian Fields to realise our joint dream of creating a television project that truly captures our organisation’s prestigious members and their incredible, one-of-a-kind supercars. Our partners established a first-class consultancy team to bring our vision to life, and together, we will create an unforgettable television experience.”
Chris Wittmer, Elysian Fields Head of Marketing & Business Development stated: “Elysian Fields is very proud to work on this project with the successful production company Mediafisch and with such a high-profile organisation as SOC. For us, the most intriguing aspect of the show is to go beyond pure cars and take a look at the collectors around the globe. Cars are a phenomenon within all cultures and right now we are at an interesting point in time as the traditional gas engines are replaced by new technologies.”