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      Home News AV

      Cinegy and Scale Logic to announce strategic partnership at IBC 2024

      Staff Reporter by Staff Reporter
      September 13, 2024
      in AV, News
      Cinegy and Scale Logic to announce strategic partnership at IBC 2024
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      The two companies will be working together to extend Cinegy’s presence in the USA and elsewhere.

      Cinegy, a global leader in digital media, broadcast and AV technology based in Munich, Germany, is set to announce a strategic partnership with Scale Logic, a distributor headquartered in Minneapolis, USA, at IBC 2024.

      This collaboration will enhance Cinegy’s presence in the US and international markets by leveraging Scale Logic’s technical expertise, extensive reseller network and robust media customer base. As a result, customers in the US and worldwide will have access to comprehensive turnkey media solutions that combine Cinegy’s software with Scale Logic’s established hardware and technical proficiency.

      Speaking about the collaboration, Daniella Weigner, Managing Director of Cinegy, said: “This collaboration comes after many years of careful consideration as to how best to benefit existing and new customers, particularly in the USA. We needed to find and work with an American partner with the scope, skills and reputation necessary to ensure complete customer satisfaction. We believe we have found that partner in Scale Logic, and not only in the US.”

      Bob Herzan, President of Scale Logic, added: “Cinegy has built an enviable reputation in the media and entertainment market and has demonstrated a commitment to reliability and excellence. We look forward to introducing Cinegy solutions to our resellers and customers.”

      The partnership will focus on delivering integrated solutions for the broadcast and AV sectors, built around Cinegy’s applications, including Archive, Desktop, Capture, Air and Multiviewer. These applications will be deployed on Scale Logic’s top-tier server, storage and networking infrastructure, ensuring a high-quality, end-to-end media solution.

      Stand A01

      Tags: airArchiveAVAV sectorsAV technologyCaptureCinegyDesktopfeaturedpostIBCIBC ShowIBC2024MultiviewerScale Logic

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