Ericsson scores exclusive multi-year contract to deliver playout, media management and global distribution services for three new Fox HD channels in the Middle East.
Ericsson has signed an exclusive multi-year contract with Fox Networks Group Middle East to provide playout, media management and global distribution services for three new HD channels.
The new channels – Fox Crime, Fox Life and Fox Rewayat launched in September 2017, are broadcast 24 hours a day from Ericssons broadcast and media services hub in Abu Dhabi.
Fox Crime is the Middle Easts first entertainment channel dedicated to crime and investigation and features drama and reality programming in the genre; while Fox Life offers an eclectic mix of travel, food, home, and wellness programmes for a Middle East audience. Fox Rewayat is Fox Networks first ever Arabic language channel and features stories, drama and so on.
As part of the deal, Ericsson will encode the channels for distribution across Foxs global affiliate network from its broadcast and media services hubs in Abu Dhabi and Hilversum, using Ericssons secure internet distribution platform.
About the partnership, Sanjay Raina, General Manager and Senior Vice President of Fox Networks Group Middle East, said: At Fox Networks Group, as we continue to expand our footprint across the Middle East, we want to ensure our channel experience is unparalleled. Building on our long-term partnership, we are delighted to select Ericsson for the playout, media management and global distribution services on our three new HD channels in the Middle East. We trust their experience and expertise to deliver reliable and agile broadcast services to our viewers across the region.
Steve Nylund, Head of Broadcast and Media Services, Ericsson, said: Over the last 18 months, weve focused on growing our broadcast and media services hub in Abu Dhabi by strengthening our relationships with broadcasters across the region and hiring a talented team to deliver these critical services for our clients. We believe that our global expertise in managing complex playout operations, combined with our local know-how, makes us the partners of choice for broadcasters worldwide. We look forward to building an even stronger partnership with Fox Networks Group in the years to come.
The new channels will join the growing portfolio of TV channels managed by Ericsson from its Abu Dhabi hub. This include seven Fox channels Fox Movies, Fox , Star Movies, Star World, Fox Action Movies, Fox Family Movies, and FX.