As the Official Sponsor of the FIFA World Cup Qatar 2022, Hisense is offering a ‘limited period’ complimentary TOD subscription with the purchase of selected TV models.
Hisense, the Official Sponsor of FIFA World Cup Qatar 2022 and the global consumer electronics and whitegoods manufacturer, has signed a partnership agreement with TOD, beIN Media Group’s subscription-based over-the-top (OTT) platform for the MENA region to offer a complimentary TOD subscription providing access to FIFA World Cup 2022 matches – live, highlights, behind the scenes and more to those buying selected Hisense TV models.
The subscription is on offer until the year-end to buyers of Hisense Laser TV, ULED TV and other selected models in the MENA region.
TOD will be available in the VIDAA OS, eliminating the hassle of downloading the TOD app or casting it from a mobile or laptop.
Commenting on the partnership, Jason Ou, President of Hisense, Middle East and Africa, said: “Through this partnership, we are again delivering on our goals of giving the best possible experience to our customers. With the FIFA World Cup Qatar 2022 around the corner, the timing of this partnership is perfect for any football enthusiast looking to get the most out of their new TVs. With tens of thousands of hours of content and access to every match, this partnership represents one of the best viewing experiences on the market.”
John-Paul McKerlie, VP for Marketing and Sales at TOD, added: “As the FIFA World Cup 2022 comes to the region for the first time, providing our subscribers with access and an unparalleled viewing experience is essential. Partnering with Hisense has catapulted our offering and will be a springboard to further strengthening our viewing leadership in the MENA region.”
Customers who buy select Hisense models in the promotional period can get their access code to a complimentary TOD subscription by calling Hisense Customer Care. From the TOD app, the customer clicks on ‘Subscribe’ which directs to a page to enter this voucher code. Apply the code, following the next process as stated on the app by creating an account and watch the FIFA live matches.
