The coverage provides listeners with information about SIBF's daily virtual cultural sessions and other activities at Expo Centre Sharjah.
Pulse 95 Radio, an affiliate of the Sharjah Broadcasting Authority (SBA), is airing all the updates from the 40th Sharjah International Book Fair.
Dubbed The Heart of Sharjah, the broadcaster’s daily coverage of the book fair themed, ‘There’s always a right book’, includes live broadcasts, special reports and interviews with authors, VIPs, visitors and senior SIBF officials, besides a dedicated show called Pulse 95 LIVE from SIBF 2021.
Abdul Karim Hanif, presenter of the regular Morning Majlis show aired on weekdays said: “Two years ago, I interviewed Priyanka Chopra and this year we have spoken to Chetan Bhagat, political thriller writer, Kathleen Antrim, as well as British comedian/author Tony Hawks.”
He also interviewed celebrity chefs Judy Joo from South Korea and Malaysian Sherson Lian who are this edition’s Cookery Corner guests.
“It was wonderful to be inspired by young authors who are showcasing their work and love for writing, such as the 13-year-old Kande Summers who launched her debut novel Going Home: Diary of a Teenage Alien last year at the height of Covid-19 pandemic,” added Hanif while referring to other famous guests like American-Indian celebrity life coach Jay Shetty, who should be appearing on the radio’s special show this weekend.
Last week, Pulse 95 hosted this year’s Nobel winner for Literature, Abdulrazak Gurnah. In a special interview with presenter Ahmad Dawud on the ‘Pulse 95 LIVE from SIBF 2021’ show, Gurnah explained how ideas are first born in your mind from your thoughts and experiences before they translate into an award-winning book.
“My interview with Nobel laureate Abdulrazak Gurnah is an experience I’ll never forget. He’s a writer I have admired for years, since I came across his work in a university course on post-colonial literature. I remember poring over his novel, Paradise, marvelling at the language and writing endless notes in the book’s margins. Listening to him describe the process of composing his rich, moving novels gave me a new appreciation for his work and for literature as an art form,” Ahmad said about his interview with the Tanzanian-born author.
Alyaa Al Nuaimi also a co-host of the dedicated show added: “The book fair is very exciting and interactive. We have interviewed more than 20 well-known authors most notably for me as I admire Asian culture – was Judy Joo; celebrity chef, author and host of Food Network’s Korean Food Made Simple. Her talk was a real eye-opener on how healthy food not only impacts our physical health but mental wellbeing too”.
Pulse 95 Radio is also hosting on its dedicated show discussions on various genres available at the fair, the preference for books and genres, and in a special segment invited SIBF visitors to share details of the books they were currently reading.
The coverage of the annual cultural event updates listeners with details of SIBF’s daily virtual cultural sessions, and other events and activities at the Expo Centre Sharjah.
Pulse 95 LIVE from SIBF 2021 airs live from Expo Centre Sharjah, 12–2 pm on weekdays and 5–6 pm on weekends, until November 13.