The partnership will see the production of a podcast series which is based around the popular ‘Vikings’ drama series.
SVOD service StarzPlay has partnered with regional Arabic podcast specialist Finyal Media to produce an Arabic podcast series. The announcement follows StarzPlay’s increasing focus on Arabic content production on multiple digital mediums, having announced its first original content series earlier this month.
StarzPlay will collaborate with Finyal to produce a series of 12 episodes to be released around the same time as the historical drama series Vikings – the critically acclaimed series from creator and sole writer Michael Hirst depicting the remarkable tales of the lives and epic adventures of raiders and explorers of the Dark Ages.
Titled Vikings – The Nine Realms, the podcast’s storyline revolves around the Norse Mythology of Vikings and will feature two weekly episodes.
Commenting on the partnership, Nadim Dada, Director of Content Acquisition, StarzPlay, said: “We are pleased to partner with Finyal Media to create the story of The Nine Realms. This podcast greatly complements StarzPlay’s existing and ever-popular Viking themed content, allowing fans to go beyond the movies and series and learn about the history and mythology of their favourite characters. The partnership further underlines our commitment and focus towards Arabic content production as we continue to offer unmatched content to our customers on multiple fronts.”
Leila Alanani, CEO of Finyal Media, added: “Podcasts are an incredible storytelling medium and we strongly believe that Arabic language podcasts are a great way to help young people reconnect with the Arab world. We are excited to partner with StarzPlay to offer unique content for our Arab listeners.”