The companies will also partner to help customers with a go-to-market strategy for ATSC 3.0, the next-generation broadcast standard.
Video software provider Synamedia has entered into a strategic partnership with USSI Global, a provider of network, broadcast and digital media services, to serve joint customers in the United States. Through this collaboration, USSI will provide technical and logistics support, fulfilment and deployment services for both new and existing Synamedia video network customers.
Synamedia’s distribution technology and existing relationships within the broadcast and service provider sectors hope to enable USSI to expand its content portfolio to meet the digital content distribution needs of their customers.
USSI provides systems integration services – including factory testing, deployment and installation – for customers of Synamedia’s PowerVu distribution systems, as well as logistics, fulfilment and signal authorisation services for users of Synamedia’s D9800 Network Transport Receiver to support high-efficiency video coding (HEVC) and ultrahigh-definition (UHD) delivery over satellite and IP terrestrial content distribution networks.
Additionally, USSI provides on-site assistance and software updates for Synamedia’s PowerVu Network Center users.
Commenting on the deal, David Christiano, CEO and President of USSI, said: “We’re thrilled to be trusted by Synamedia to bring its best-of-breed video network technology to our joint customers in the US. Not only does this partnership allow us to expand the portfolio of services available to our customers, but it also enables us to broaden our reach and provide third-party equipment to all users of Synamedia’s PowerVu portfolio.”
Dave Longaker, Senior Vice President and General Manager, Americas, Synamedia, added: “As the industry continues to transition to cloud-based environments, we are working closely with USSI to provide the software integration necessary to achieve the functionality that our customers need to continue being successful.”