The latest milestone comes just five months after TikTok surpassed 1.5bn downloads.
Social video app TikTok from ByteDance has been downloaded more than two billion times globally on the App Store and Google Play, according to Sensor Tower Store Intelligence estimates.
The latest milestone comes just five months after TikTok surpassed 1.5bn downloads. In Q1 2020, the platform generated the most downloads for any app ever in a quarter, accumulating more than 315m installs across the App Store and Google Play.
While the app was already popular and backed by a large user acquisition campaign, TikTok’s latest surge comes amid the global COVID-19 pandemic, which has seen consumers drawn to their mobile devices more than ever as they look for new ways to shop, work, and connect with others.
India has been the biggest driver of TikTok installs, generating 611m lifetime downloads to date, or 30.3% of the total. China is the number two country for installs, accumulating 196.6m to date, or 9.7% of all downloads, for its version of the app, known as Douyin. This figure does not include third-party Android store installs in the country. The United States rounds out the top three countries for downloads, where it has picked up 165m installs, or 8.2%.
Google Play has accounted for the vast majority of TikTok downloads to date, racking up more than 1.5bn installs, or 75.5% of the total. The App Store, meanwhile, has generated 495.2m downloads, or 24.5%. Lifetime user spending in TikTok has risen to $456.7m, more than 2.5 times the $175m the app had generated when it reached 1.5 billion downloads.
China is the leader for user spending in TikTok, generating $331m, or 72.3% of total revenue. The US ranked second, with users spending $86.5m, or 19%, while Great Britain ranked third, accumulating $9m in revenue, or 2%.
The App Store accounted for most of the revenue, accumulating $435.3m from user spending. Google Play, meanwhile, generated $21.4m in revenue.
