• Latest
  • Trending
  • All
  • News
  • TV/Radio Deals
  • Film partnerships
  • New appointments
  • Production
  • TV Channels
Turner’s Upfront Africa 2018 reveals brand new look, slate, and local partnerships

Turner’s Upfront Africa 2018 reveals brand new look, slate, and local partnerships

November 15, 2018
Abu Dhabi to host Middle East premiere of ‘Mission: Impossible 7’

Abu Dhabi to host Middle East premiere of ‘Mission: Impossible 7’

June 6, 2023
Thales partners with Serco to implement DestinE Core Service Platform

Thales partners with Serco to implement DestinE Core Service Platform

June 6, 2023
Italian Film Week 2023 at Cinema Akil to honour filmmaker Federico Fellini

Italian Film Week 2023 at Cinema Akil to honour filmmaker Federico Fellini

June 6, 2023
AsiaSat promotes Raymond Chow to Chief Commercial Officer

AsiaSat promotes Raymond Chow to Chief Commercial Officer

June 6, 2023
Hughes inks LEO distribution deal with OneWeb for airlines

Hughes inks LEO distribution deal with OneWeb for airlines

June 6, 2023
Red Sea Fund 2023 opens submissions for third cycle

Red Sea Fund 2023 opens submissions for third cycle

June 6, 2023
Magnitude selects 16 content creators as part of ‘Digital Stars’ programme

Magnitude selects 16 content creators as part of ‘Digital Stars’ programme

June 6, 2023
Startup funding reality show ‘The Falcons’ announced in Dubai

Startup funding reality show ‘The Falcons’ announced in Dubai

June 6, 2023
Lights, Camera, Action, Education!

Lights, Camera, Action, Education!

June 5, 2023
Thales ships SpainSat NG-I telecommunications satellite from Spain

Thales ships SpainSat NG-I telecommunications satellite from Spain

June 5, 2023
Rise Studios appoints new senior insights manager

Rise Studios appoints new senior insights manager

June 5, 2023
OSN+ to premiere exclusively second season of ‘And Just Like That’ on June 22

OSN+ to premiere exclusively second season of ‘And Just Like That’ on June 22

June 5, 2023
  • Advertise
  • Subscribe
  • Magazine Archive
  • Directory
  • Contact
Tuesday, June 6, 2023
BroadcastPro ME
  • News
    • All
    • Podcasting
    • Cinema Theatres
    • Esports
    • TV/Radio Deals
    • Film partnerships
    • New appointments
    • Production
    • Mergers/Acquisitions
    • Satellite/Comms
    • AV
    • OTT/Video Streaming
    • International News
    • Analyst Reports
    • Satellite/Broadcasting
    Abu Dhabi to host Middle East premiere of ‘Mission: Impossible 7’

    Abu Dhabi to host Middle East premiere of ‘Mission: Impossible 7’

    Thales partners with Serco to implement DestinE Core Service Platform

    Thales partners with Serco to implement DestinE Core Service Platform

    Italian Film Week 2023 at Cinema Akil to honour filmmaker Federico Fellini

    Italian Film Week 2023 at Cinema Akil to honour filmmaker Federico Fellini

    AsiaSat promotes Raymond Chow to Chief Commercial Officer

    AsiaSat promotes Raymond Chow to Chief Commercial Officer

    Hughes inks LEO distribution deal with OneWeb for airlines

    Hughes inks LEO distribution deal with OneWeb for airlines

    Red Sea Fund 2023 opens submissions for third cycle

    Red Sea Fund 2023 opens submissions for third cycle

    Magnitude selects 16 content creators as part of ‘Digital Stars’ programme

    Magnitude selects 16 content creators as part of ‘Digital Stars’ programme

    Startup funding reality show ‘The Falcons’ announced in Dubai

    Startup funding reality show ‘The Falcons’ announced in Dubai

    Thales ships SpainSat NG-I telecommunications satellite from Spain

    Thales ships SpainSat NG-I telecommunications satellite from Spain

    Rise Studios appoints new senior insights manager

    Rise Studios appoints new senior insights manager

    Trending Tags

    • broadcast
    • MENA broadcast
    • ConnecTech2019
  • Tech Features
    • All
    • CASE STUDIES
    • Virtual Production Series
    • REVIEWS
    • TV/Radio Deals
    • New Media
    Creating cricket for a multi-platform viewership

    Creating cricket for a multi-platform viewership

    Is Arabic content ready to compete at the Content Olympics?

    Is Arabic content ready to compete at the Content Olympics?

    Shaping the narrative

    Shaping the narrative

    Lights, Camera, Generative AI!

    Lights, Camera, Generative AI!

    Monitoring solutions transition to active mode

    Monitoring solutions transition to active mode

    Warming up to cloud technologies

    Warming up to cloud technologies

    Why intercom should be part of the audio-overrip network

    Why intercom should be part of the audio-overrip network

    Real-time recap: What to prepare for when going virtual

    Real-time recap: What to prepare for when going virtual

    What to expect in 2023?

    What to expect in 2023?

    From talent to telcos, CEOs discuss industry challenges

    From talent to telcos, CEOs discuss industry challenges

    Trending Tags

    • Videos
      Tajani Bouqentar highlights ST Engineering iDirect’s new products at CABSAT

      Tajani Bouqentar highlights ST Engineering iDirect’s new products at CABSAT

      Said Bacho speaks about Editshare’s special presence at CABSAT

      Said Bacho speaks about Editshare’s special presence at CABSAT

      Tim Banks shares Grass Valley’s Middle East success stories at CABSAT

      Tim Banks shares Grass Valley’s Middle East success stories at CABSAT

      Exclusive: Video of the construction of the AlUla studio complex

      Exclusive: Video of the construction of the AlUla studio complex

      Protecting your content – Devising a multi-pronged strategy

      Protecting your content – Devising a multi-pronged strategy

      Gearing up for a FAST audience

      Gearing up for a FAST audience

      Planning Your Hybrid Cloud Playout Journey

      Planning Your Hybrid Cloud Playout Journey

      Qvest on “The cutting edge of Cloud Editing”

      Qvest on “The cutting edge of Cloud Editing”

      Said Bacho on Editshare’s Middle East plans

      Said Bacho on Editshare’s Middle East plans

    • Opinion
      New normal inspires fresh storylines and alternative filming strategies

      Will Du also take the same path as Etisalat by e& with regards to beIN?

      NBA 2023: A spectacular showdown of basketball brilliance and riveting storylines woo viewers

      NBA 2023: A spectacular showdown of basketball brilliance and riveting storylines woo viewers

      New normal inspires fresh storylines and alternative filming strategies

      My biggest takeaway from NAB this year

      Arab content on the cusp of global recognition

      Arab content on the cusp of global recognition

      Making FAST progress

      Making FAST progress

      New normal inspires fresh storylines and alternative filming strategies

      MENA’s content market is climbing new heights

      Virtual Production: Another Buzzword?

      Virtual Production: Another Buzzword?

      New normal inspires fresh storylines and alternative filming strategies

      Watch out for Shofha

      The role of standards in the hybrid era

      The role of standards in the hybrid era

      New normal inspires fresh storylines and alternative filming strategies

      A new TV station enters UAE market

    • Interviews
      • All
      • Lounge
      Wired for adventure

      Wired for adventure

      Shaping the narrative

      Shaping the narrative

      Conquering new worlds

      Conquering new worlds

      Keeping their eye on the ball

      Keeping their eye on the ball

      Blitz strategy: Playing to win

      Blitz strategy: Playing to win

      A tour of CNN’s high-tech hub in Abu Dhabi

      A tour of CNN’s high-tech hub in Abu Dhabi

      Keeping a watch on streaming

      Keeping a watch on streaming

      Dare to be different

      Dare to be different

      Good Tide-ings

      Good Tide-ings

      Living on the edge

      Living on the edge

    • Products
    • Magazine Archive
      • BroadcastPro ME Magazine
      • PRO Directory
    • Events
      • Upcoming Events
      • News from Events
      IBC 2023

      IBC 2023

      BroadcastProME Manufacturer Awards 2023

      CABSAT 2023

      CABSAT 2023

      NABSHOW 2023

      NABSHOW 2023

    No Result
    View All Result
    BroadcastPro ME
    • News
      • All
      • Podcasting
      • Cinema Theatres
      • Esports
      • TV/Radio Deals
      • Film partnerships
      • New appointments
      • Production
      • Mergers/Acquisitions
      • Satellite/Comms
      • AV
      • OTT/Video Streaming
      • International News
      • Analyst Reports
      • Satellite/Broadcasting
      Abu Dhabi to host Middle East premiere of ‘Mission: Impossible 7’

      Abu Dhabi to host Middle East premiere of ‘Mission: Impossible 7’

      Thales partners with Serco to implement DestinE Core Service Platform

      Thales partners with Serco to implement DestinE Core Service Platform

      Italian Film Week 2023 at Cinema Akil to honour filmmaker Federico Fellini

      Italian Film Week 2023 at Cinema Akil to honour filmmaker Federico Fellini

      AsiaSat promotes Raymond Chow to Chief Commercial Officer

      AsiaSat promotes Raymond Chow to Chief Commercial Officer

      Hughes inks LEO distribution deal with OneWeb for airlines

      Hughes inks LEO distribution deal with OneWeb for airlines

      Red Sea Fund 2023 opens submissions for third cycle

      Red Sea Fund 2023 opens submissions for third cycle

      Magnitude selects 16 content creators as part of ‘Digital Stars’ programme

      Magnitude selects 16 content creators as part of ‘Digital Stars’ programme

      Startup funding reality show ‘The Falcons’ announced in Dubai

      Startup funding reality show ‘The Falcons’ announced in Dubai

      Thales ships SpainSat NG-I telecommunications satellite from Spain

      Thales ships SpainSat NG-I telecommunications satellite from Spain

      Rise Studios appoints new senior insights manager

      Rise Studios appoints new senior insights manager

      Trending Tags

      • broadcast
      • MENA broadcast
      • ConnecTech2019
    • Tech Features
      • All
      • CASE STUDIES
      • Virtual Production Series
      • REVIEWS
      • TV/Radio Deals
      • New Media
      Creating cricket for a multi-platform viewership

      Creating cricket for a multi-platform viewership

      Is Arabic content ready to compete at the Content Olympics?

      Is Arabic content ready to compete at the Content Olympics?

      Shaping the narrative

      Shaping the narrative

      Lights, Camera, Generative AI!

      Lights, Camera, Generative AI!

      Monitoring solutions transition to active mode

      Monitoring solutions transition to active mode

      Warming up to cloud technologies

      Warming up to cloud technologies

      Why intercom should be part of the audio-overrip network

      Why intercom should be part of the audio-overrip network

      Real-time recap: What to prepare for when going virtual

      Real-time recap: What to prepare for when going virtual

      What to expect in 2023?

      What to expect in 2023?

      From talent to telcos, CEOs discuss industry challenges

      From talent to telcos, CEOs discuss industry challenges

      Trending Tags

      • Videos
        Tajani Bouqentar highlights ST Engineering iDirect’s new products at CABSAT

        Tajani Bouqentar highlights ST Engineering iDirect’s new products at CABSAT

        Said Bacho speaks about Editshare’s special presence at CABSAT

        Said Bacho speaks about Editshare’s special presence at CABSAT

        Tim Banks shares Grass Valley’s Middle East success stories at CABSAT

        Tim Banks shares Grass Valley’s Middle East success stories at CABSAT

        Exclusive: Video of the construction of the AlUla studio complex

        Exclusive: Video of the construction of the AlUla studio complex

        Protecting your content – Devising a multi-pronged strategy

        Protecting your content – Devising a multi-pronged strategy

        Gearing up for a FAST audience

        Gearing up for a FAST audience

        Planning Your Hybrid Cloud Playout Journey

        Planning Your Hybrid Cloud Playout Journey

        Qvest on “The cutting edge of Cloud Editing”

        Qvest on “The cutting edge of Cloud Editing”

        Said Bacho on Editshare’s Middle East plans

        Said Bacho on Editshare’s Middle East plans

      • Opinion
        New normal inspires fresh storylines and alternative filming strategies

        Will Du also take the same path as Etisalat by e& with regards to beIN?

        NBA 2023: A spectacular showdown of basketball brilliance and riveting storylines woo viewers

        NBA 2023: A spectacular showdown of basketball brilliance and riveting storylines woo viewers

        New normal inspires fresh storylines and alternative filming strategies

        My biggest takeaway from NAB this year

        Arab content on the cusp of global recognition

        Arab content on the cusp of global recognition

        Making FAST progress

        Making FAST progress

        New normal inspires fresh storylines and alternative filming strategies

        MENA’s content market is climbing new heights

        Virtual Production: Another Buzzword?

        Virtual Production: Another Buzzword?

        New normal inspires fresh storylines and alternative filming strategies

        Watch out for Shofha

        The role of standards in the hybrid era

        The role of standards in the hybrid era

        New normal inspires fresh storylines and alternative filming strategies

        A new TV station enters UAE market

      • Interviews
        • All
        • Lounge
        Wired for adventure

        Wired for adventure

        Shaping the narrative

        Shaping the narrative

        Conquering new worlds

        Conquering new worlds

        Keeping their eye on the ball

        Keeping their eye on the ball

        Blitz strategy: Playing to win

        Blitz strategy: Playing to win

        A tour of CNN’s high-tech hub in Abu Dhabi

        A tour of CNN’s high-tech hub in Abu Dhabi

        Keeping a watch on streaming

        Keeping a watch on streaming

        Dare to be different

        Dare to be different

        Good Tide-ings

        Good Tide-ings

        Living on the edge

        Living on the edge

      • Products
      • Magazine Archive
        • BroadcastPro ME Magazine
        • PRO Directory
      • Events
        • Upcoming Events
        • News from Events
        IBC 2023

        IBC 2023

        BroadcastProME Manufacturer Awards 2023

        CABSAT 2023

        CABSAT 2023

        NABSHOW 2023

        NABSHOW 2023

      No Result
      View All Result
      BroadcastPro ME
      No Result
      View All Result
      Home News

      Turner’s Upfront Africa 2018 reveals brand new look, slate, and local partnerships

      Staff Reporter by Staff Reporter
      November 15, 2018
      in News, TV/Radio Deals
      ShareTweetPostEmail

      Turner has distribution agreements with African TV platforms in regions including pan-African players such as MultiChoice, StarTimes, Orange, SFR/Altice and Canal Overseas, among others.

      The first annual Turner Upfront Africa 2018 event revealed a brand new look, slate, and local partnerships that will be incorporated into their six managed channels across Africa.

      Turner operates six channels across Africa’s 54 English, French and Portuguese speaking countries. These include CNN International, Cartoon Network, Boomerang, Boing and Toonami, as well as recently relaunched blockbusters destination, TNT.

      With the recent launch of TNT, Boomerang’s channel refresh, the company promises greater local initiatives through brand partnerships, local productions, local dubbing of content, the launch of Turner content on Showmax and advertising and sponsorship business growth.

      Commenting on the initiative, Jaime Ondarza, Senior Vice President for Turner Southern Europe & Africa and Chief Executive Officer of Boing SpA, said: “As Turner, our audience needs are becoming more pertinent and we’re constantly challenging ourselves to be more innovative and creative in our offering to keep attracting and entertaining our loyal fan base, on-air, on-line and for-real. We remain steadfast in our commitment to providing the best service and high-standard content to our fans.”

      “We are benefiting from high awareness and a great level of brand recognition with our brands in Africa. CNN International is widely known to be the most trusted source for news and information on the continent while our kids’ channels, Cartoon Network and Boomerang, have been leading and gaining market share within the pay TV kids industry for almost four years in a row,” added Ondarza.

      Turner Africa has launched the modern TNT Africa channel in September with a brand positioning of being the reference for ‘the best American blockbusters’. TNT has a line-up with blockbusters such as The Illusionist, Crank, Robin Hood, Gladiator, The Island, Jurassic Park and King Kong.

      Turner has strengthened its footprint in Africa over the past few years, not only with the distribution of global content, but through partnerships with local content creators, talent and distributors as part of its commitment to a localisation strategy based on the cultural differences of the African market.

      These initiatives include CN Creative Lab, an African creative competition where the winner and runners up will be given the opportunity to get their project produced as a pilot with Cartoon Network Africa which will premiere in 2019; Pop Up Party season 2, where we see local kids expressing themselves through some incredible dance challenges; the launch of Mike and Rob, a series show-casing two witty microbes making jokes with local reference voiced by local comedian, Trevor Gumbi; and African magic will take center stage in Boomerang’s new local production set to hit screens in 2019.

      Beyond searching for local talent and producing original African content, Turner has focused on tone of voice, and image, to resonate with its fans, increasing its local collaborations with artists and brand ambassadors such as Toya Delazy, Africa’s very own Powerpuff Girl, and Bafana Bafana’s midfielder, Reneilwe “Yeye” Letsholonyane, connecting Ben 10 fans to the FIFA World Cup. The campaigns engage with the realities of African children, while also contributing to a greater cause, the release stated. For example, the PPG Awards, launched in August, celebrate and empower young girls in Africa, offering them a platform to showcase their super-powers. These girls are ordinary little girls, with superhero skills, who have great ideas to change their world. The winners in the fields of Technological Innovation, Social Responsibility and Bravery; and Art and Creativity will each receive $1 500 to help bring their award-winning entry to life with the help of a dedicated mentor.

      Turner has invested in market surveys and research to better understand its audiences and provide actionable insights to ensure its brands deliver locally relevant content, as well as packaged tailored experiences. “Plans are underway to produce original digital productions to further localise our online platforms and engage with our fan base. We are currently in discussion to produce an exclusive local version of our YouTuber, Toony, for our African digital platforms. We are also increasingly strengthening our presence on the ground. For the upcoming season we will be activating the Johannesburg Zoo on the 8th and 9th of December and will tour the Kwazulu-Natal coast for ten days with Cartoon Network and Boomerang’s Beach Tour,” says Julien Borde, Head of Channels for Africa.

      Turner has distribution agreements with main African TV platforms in all key regions including pan-African players such as MultiChoice, StarTimes, Orange, SFR/Altice and Canal Overseas, as well as region specific distribution players including mobile streaming services such Black-Cell C and Maroc Telecom. With some entertainment and news channels already available on Cell-C’s OTT service Black, and DStv Catch Up/DStv Now services, digital roll out continues to be a major priority for Turner. Its new distribution deal with African OTT Subscription Video on Demand platform, Showmax, owned by the MultiChoice group, makes Adult Swim accessible to its millennial audience from mid-November.

      Furthermore, Turner and the South African Broadcasting Corporation (SABC) struck a deal to broadcast Ben 10 in South Africa. Following the first season premiere in July, Turner will engage new fans by re-airing the first season on SABC2 in Afrikaans and SABC 1 in SiSwati later in 2018.

      Commenting on this, Guillaume Coffin, VP Head of Commercial and Business Development said: “Partnering with the SABC reflects our strategy to expand our brands’ presence in South Africa. We are thrilled to bring Ben 10 to new fans and audiences across more screens and in new languages. Turner is dedicated to a localisation strategy that adapts to the cultural differences of its African markets. Implemented in recent years, this effort has helped Turner address the gap in locally-relevant content, drive programming that resonates with African audiences, and boost brand value across the continent. This collaboration allows new local audiences to engage in the Cartoon Network brand.”

      To further diversify its revenue stream and business offering, Turner has expanded its advertising business in key African markets through the appointment of advertising representatives, Mediamark, in South Africa beginning of 2018, and Greenworld Communications in Nigeria last September.

      Tags: TurnerTNTfeaturedpostCartoon NetworkAfrica

      Related Posts

      Abu Dhabi to host Middle East premiere of ‘Mission: Impossible 7’

      Abu Dhabi to host Middle East premiere of ‘Mission: Impossible 7’

      June 6, 2023
      Italian Film Week 2023 at Cinema Akil to honour filmmaker Federico Fellini

      Italian Film Week 2023 at Cinema Akil to honour filmmaker Federico Fellini

      June 6, 2023
      Red Sea Fund 2023 opens submissions for third cycle

      Red Sea Fund 2023 opens submissions for third cycle

      June 6, 2023
      Magnitude selects 16 content creators as part of ‘Digital Stars’ programme

      Magnitude selects 16 content creators as part of ‘Digital Stars’ programme

      June 6, 2023
      Startup funding reality show ‘The Falcons’ announced in Dubai

      Startup funding reality show ‘The Falcons’ announced in Dubai

      June 6, 2023
      Rise Studios appoints new senior insights manager

      Rise Studios appoints new senior insights manager

      June 5, 2023

      Related News

      Abu Dhabi to host Middle East premiere of ‘Mission: Impossible 7’

      Abu Dhabi to host Middle East premiere of ‘Mission: Impossible 7’

      June 6, 2023
      Italian Film Week 2023 at Cinema Akil to honour filmmaker Federico Fellini

      Italian Film Week 2023 at Cinema Akil to honour filmmaker Federico Fellini

      June 6, 2023
      Red Sea Fund 2023 opens submissions for third cycle

      Red Sea Fund 2023 opens submissions for third cycle

      June 6, 2023
      Magnitude selects 16 content creators as part of ‘Digital Stars’ programme

      Magnitude selects 16 content creators as part of ‘Digital Stars’ programme

      June 6, 2023
      Startup funding reality show ‘The Falcons’ announced in Dubai

      Startup funding reality show ‘The Falcons’ announced in Dubai

      June 6, 2023
      Rise Studios appoints new senior insights manager

      Rise Studios appoints new senior insights manager

      June 5, 2023
      More Related News

      Popular Stories

      • Connectivity in the congo

        Connectivity in the congo

        1019 shares
        Share 408 Tweet 255
      • Etisalat by e& discontinues beIN channels

        927 shares
        Share 371 Tweet 232
      • Roya to provide coverage of Jordan’s royal wedding on special live channel

        914 shares
        Share 366 Tweet 229
      • MultiChoice Africa Holdings signs MoU with Ethiopian Broadcasting Corporation 

        754 shares
        Share 302 Tweet 189
      • TOD to stream major sports events in June

        732 shares
        Share 293 Tweet 183

      BroadcastPro ME

      • About
      • Advertise
      • Subscribe
      • Magazine Archive
      • Directory
      • Contact
      • Privacy

      Follow us on Social Media

      No Result
      View All Result
      • News
      • Tech Features
      • Videos
      • Opinion
      • Interviews
      • Products
      • Magazine Archive
        • BroadcastPro ME Magazine
        • PRO Directory
      • Events

      Login to your account below

      Forgotten Password?

      Fill the forms bellow to register

      All fields are required. Log In

      Retrieve your password

      Please enter your username or email address to reset your password.

      Log In
      Social Media Auto Publish Powered By : XYZScripts.com