Last week, beIN Media Group announced an exclusive deal with Turner Broadcasting to bring Turners channels including Cartoon Network, Boomerang, TCM (Turner Classic Movies), HLN (Headline News) and CNN HD, exclusively on the beIN platform across the MENA. The exclusive partnership was formally executed at a signing ceremony at the beIN Media Group headquarters in Qatar […]
Last week, beIN Media Group announced an exclusive deal with Turner Broadcasting to bring Turners channels including Cartoon Network, Boomerang, TCM (Turner Classic Movies), HLN (Headline News) and CNN HD, exclusively on the beIN platform across the MENA.
The exclusive partnership was formally executed at a signing ceremony at the beIN Media Group headquarters in Qatar today in the presence of Nasser Al-Khelaifi, Chairman and CEO of beIN Media Group and President of Turner EMEA, Giorgio Stock.
Speaking at the event, Al-Khelaifi said: We closed last year with the launch of our entertainment portfolio and are excited to bring in the new year with this exclusive partnership. Our agreement with Turner reiterates our commitment to provide our audiences with the best in global entertainment on our network, and ensure a wider reach and coverage of these channels to their fans in the Middle East and North Africa. These channels have earned the trust and loyalty of viewers across the globe and we look forward to entertaining our subscribers with exclusive access to their award-winning programmes and premium content.
Turner channels will be available to existing and new subscribers of the beIN network across packages launched in November 2015.
Highlighting the importance of the partnership and its intended benefits to MENA audiences, Stock said: Both organisations share a vision to provide easy and convenient access to our loyal consumers who expect only the best from us. Our combined efforts will not only strengthen the reach of these popular branded destinations but will also allow our viewers to enjoy unlimited access to quality programming that has positioned us at the top of our game. We look forward to collaborating with beIN Media Group on other initiatives that will add more value and further enhance the regional pay TV landscape.
beIN expects significant subscriber growth on the back of its strategic expansion plans and is planning to launch more entertainment channels of full HD quality.
