Avid introduced new and upgraded solutions for audio production, professional editing, multi-platform content distribution, on-air graphics production, and asset management at NAB. Continuing to set the standard for media technology excellence, Avid also shared its strategic vision, termed Avid Everywhere, which expresses the companys commitment to create the most fluid end-to-end, distributed media production environment […]
Avid introduced new and upgraded solutions for audio production, professional editing, multi-platform content distribution, on-air graphics production, and asset management at NAB. Continuing to set the standard for media technology excellence, Avid also shared its strategic vision, termed Avid Everywhere, which expresses the companys commitment to create the most fluid end-to-end, distributed media production environment in the industry.
Specific new and upgraded products announced at NAB include:
- Avid Media Composer 7 Avids preeminent nonlinear editing solution features accelerated and simplified file-based workflows, including optimised HD delivery from hi-res source material and automated media operations. It also delivers Interplay Sphere for Mac support, extending real-time production everywhere.
- Avid Pro Tools 11 Avids industry-leading digital audio workstation features high-powered audio and video engines, 64-bit architecture, expanded metering, and direct HD video workflows.
- Avid Motion Graphics 2.5 Avids next-generation platform of on-air graphics production includes a new dual-channel configuration option and stand-alone playout engine to increase deployment flexibility and speed graphic workflows, to create stunning imagery and get work quicker to air.
- Avid Fast Track Solo and Duo Avids two new portable audio interfaces for composing and recording high-quality audio come equipped with Pro Tools Express software for Mac and PC, and connect directly to the iPad, providing high-quality I/O for any iOS app.
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Media Management Solutions From the largest media enterprises to independent professionals, Avid provides the most open, flexible, and scalable solutions in the industry.
- Avid Interplay Production 3.0 Avids latest version of the industry-standard production asset management solution simplifies and speeds file-based workflows for post production and broadcast customers, and offers Interplay Sphere with full Mac support.
- Avid Interplay Pulse Avids enhanced multi-platform content distribution solution delivers content to online, mobile, and social platforms everywhere, in the right form and format for each, while featuring integration with Avids connected newsroom solution set and unified web client.
- Avid AirSpeed 5000 2.5 Avids latest-version video server delivers slow motion playback for SD and HD, fast media replay, and continuous record.
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