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      Embrace to launche new version of Pulse-IT and Automate-IT at IBC

      Staff Reporter by Staff Reporter
      September 8, 2023
      in Products
      Embrace to launche new version of Pulse-IT and Automate-IT at IBC
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      To enable more flexibility and hybrid deployment, the new release will also provide three ways for customers to deploy Automate-IT and Pulse-IT applications.

      Embrace, a developer of advanced automation and orchestration software solutions for the Media & Entertainment industry, has announced to launch a new versions of Embrace Automate-IT and Embrace Pulse-IT at IBC 2023. The latest release features a high-scalability and high-availability version with Amazon Elastic Kubernetes Service (Amazon EKS) to support cloud-based deployments on Amazon Web Services (AWS). The new release also features Intelligent Workflow Auto-scaling, hybrid deployment flexibility, a staging environment for a resilient architecture, Linux worker nodes, and security updates.

      Pulse-IT is a media-oriented business process management software that enables customers to translate, optimise, execute, and monitor any business, broadcast, or digital media workflow simply and quickly. Automate-IT is a promo versioning management platform bringing automation, orchestration, and collaboration to creative, broadcast, IT and digital departments.

      The new release of Pulse-IT builds on the Embrace original software architecture, delivering new Kubernetes capability to enable enhanced levels of scalability, reliability and efficiency. The containerised and Kubernetes-orchestrated software solution features a rich and extendable API-based software architecture that is integrated with third-party provisioning, cloud networking, and orchestration applications on AWS. The solution addresses specific needs for core broadcast content preparation applications and for delivering highly intensive file-based media workflow services.

      To enable more flexibility and hybrid deployment, the new release also provides three ways for customers to deploy Automate-IT and Pulse-IT applications: as a high-scale, high-availability installation with Kubernetes using Amazon EKS (applies to Pulse-IT only); as a modern Docker containerised version (deployment using Docker Compose); and as a classic installation on Red Hat Enterprise Linux server 8.

      Additionally, for improved reliability, automation, and monitoring, the new release provides customers with the ability to spin up a staging environment alongside their production environment as needed. The 3.2 release also comes with the ability to run Linux worker nodes for Pulse-IT, enabling customers to run their entire Pulse-IT application on Linux. Lastly, security updates and patches for Python and Django libraries are also incorporated in the new release.

      François Billard-Madrières, Head of Engineering, Embrace, said: “Virtualizing the Embrace core server was our first step toward unleashing a more flexible and scalable architecture around Amazon EKS – and we are pleased to see this solution deployed by a growing number of global broadcasters and operators. Now, through cloud-ready support, Pulse-IT delivers a new level of performance and density while enabling operational benefits, such as automated deployment and more granular system upgrades.”

      Embrace will be exhibiting at IBC from September 15-18, 2023.

      Stand booth 6.C11

      Tags: Amazon Web ServicesAutomate-ITbroadcastEmbraceIBCIBC ShowIBC2023ITLinux worker nodesPulse-IT

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