M2A Media will also showcase M2A Live at IBC 2022.
Cloud-based video solutions provider M2A Media will showcase a new portfolio of products and solutions at the IBC Show in Amsterdam.
M2A Media has reshaped M2A Connect with a new tiered product offering. This encompasses core features at each level, giving broadcasters, OTT platforms and rights-owners the ability to choose add-ons to suit specific requirements.
M2A Connect’s core features have been enhanced to improve upon the industry’s cloud automation product for live content acquisition and distribution.
Upgrades to the product include redesigned Source Creation allowing the user to add sources to M2A Connect easily and Market localisation, starting with the addition of Japanese language to improve user experience. Implementation is on a modular basis and makes it simple for all language support.
M2A Media’s new concept enables M2A Connect customers to tailor services to their needs and budget, without compromising user experience.
Available add-ons include an integrated Live Capture feature to record live video feeds to AWS S3 storage for VOD, archive or compliance uses, Cloud Frame Rate Converter, event-based routing for dynamic distribution of content to takers on an event-basis, and 24/7 Operations for hypercare monitoring and the highest level of support for live services.
M2A Media will also showcase M2A Live at IBC 2022, the scalable platform for global live streaming. M2A Live automates traditionally complex, engineer-driven processes, placing these in the hands of operations teams. This includes building new live streaming profiles with the integrated Profile Composer, testing and deploying to a live environment in hours, not days. M2A Live drives operating efficiency and delivers high-quality live streaming for broadcasters and OTT platforms, reaching millions of concurrents globally.
M2A Connect and M2A Live are now integrated into a single user interface, the M2A Console to ensure a smooth transition between content acquisition and direct-to-consumer streaming platforms, improving implementation of services for broadcasters across the value chain.
Matt Hughes, Chief Commercial Officer, M2A Media said: “We offer unbeatable services in the AWS Cloud for the broadcast and media industry. Our exciting developments across M2A Connect and M2A Live represent big leaps in our commercial offering, creating the best user experience available. We get broadcasters and rights owners, we understand your pain points and our products are removing the complexity from the cloud. Working closely with AWS, M2A Media is creating services for our customers, which deliver broadcast-grade quality and availability without the complications of traditional infrastructure”.